• How the Washington Post and CNN are measuring branded content success

      When it comes to native content, how are brands measuring their success? If it’s in terms of page views, they’re a step – or several – behind. Branded content studios and their brand partners have shifted focus to analytics that they believe are more accurate in determining whether native content campaigns have met their goals.

      Digidayin Content How To's- 14 readers -
  • 19 Tools to Create Social Media Content

    … on practically every device and network. Cost: Free BuzzFeed lets you create, view, and share your own quizzes. Playbuzz Playbuzz is a digital publishing platform where you can create content and embed quizzes directly on your website. The goal is to share stories that people love, and it seems to be working. Playbuzz is one of BuzzFeed’s…

    Social Media Examinerin Social- 17 readers -
  • Content for the Selfie Generation

    … become social media sensations, and it’s why the results are shared so often–by having engaged with interactive content, the sharer has actively uncovered and revealed aspects of his or her identity. We use predefined shorthand conventions–emoji, acronyms, hashtags and GIFs–that save us the need to articulate our feelings in more words than…

    AllTwitterin Social Content Facebook Twitter YouTube- 9 readers -
  • Industry Experts: Amp Up Your Super Bowl Sunday Social With These Tips

    … your audience, and potential new readers, are super tuned in. In my role as vp of content at Playbuzz, I work with major sports teams and brands, including Sports Illustrated, NFL teams, The Chive, MLB, Fox Sports and more, all of which give me an inside look into what content garners the most engagement and attention from sports fans. Questions I…

    Inside Facebookin Social- 7 readers -
  • The Top 5 Facebook Holiday Content Ideas

    …, unimaginative social content. Instead, make sure you’re optimizing your users’ engagement across mobile and desktop. Here are the top 5 tips on how to do so via Facebook: Utilize the above advice and you’ll be on your way to a content engine your Facebook community cannot resist – one that won’t put them to sleep during the busiest, most fruitful time of the year. Shaul Olmert is the co-founder and CEO of Playbuzz. Playbuzz can be contacted at Image courtesy of Will Montague on Flickr. …

    AllFacebookin Social Content Facebook- 8 readers -
  • REPORT: PlayBuzz Tops Publishers on Facebook in Shares for November

    … Quiz site PlayBuzz continued its surge in Facebook shares, vaulting to the top of NewsWhip’s ranking of publishers for November, and marking the first time since NewsWhip began compiling its rankings in August 2013 that neither The Huffington Post nor BuzzFeed occupied first place. NewsWhip also noted strong performances by conservative…

    David Cohen/ AllFacebookin Social- 5 readers -
  • The Huffington Post Tops Facebook Publishers In June

    … The Huffington Post was the top publisher on Facebook in June, in terms of both shares and overall interactions (likes, shares, and comments), according to the latest data from social media news aggregator NewsWhip. A new addition to the top 10 most-shared is PlayBuzz, an Israel-based viral site that has been gaining traffic quickly since its…

    David Cohen/ AllFacebookin Social- 7 readers -
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