• 10 Awesome Testing Ideas From the Conversion Pros at Call to Action Conference

    … of the day, then the business hasn’t changed. Bonus tip: Joanna advocates created a culture of testing at work. Encourage each other to try out-of-the-box testing ideas. To make things really interesting, gamify testing internally: place bets. Testing culture: Plinko board with gift certificates – if you have a winning test, you win. Gamify it. @JoannaLord…

    Amanda Durepos/ Unbounce- 34 readers -