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  • Top Score: High-Value User Acquisition For Mobile Game Advertisers

    … them. With Nanigans, you’ll not only be able to easily scale your user acquisition, but you’ll have several tried and true tools that will allow you to sustainably grow your audience by reaching audiences who will drive long-term growth. Automated creative testing recently helped gaming company IGG achieve outstanding results on its Facebook ad…

    Nanigansin Social- 20 readers -
  • 7 Best Practices For Programmatic Advertising In 2016

    … How quickly marketers adapt to changes in the digital marketplace can make or break their 2016 programmatic advertising performance. Because a few small tweaks to your strategy can have a big impact on your bottom line, we’ve lined up a series of suggestions on where to focus in the coming year. 1. Focus On Mobile Traditionally used to peruse…

    Nanigansin Social Retargeting- 23 readers -
  • The Definitive Facebook Advertising Checklist for Beginners

    …This post was originally featured in Social Media Today.Advertising on Facebook–or any social media channel– can be a daunting task. Running relevant and impactful campaigns for your business involves tools and tactics, numerous ad types and best practices. With Facebook advertising beginners in mind, we’ve created the following checklist to help…

    Nanigansin Social Facebook- 11 readers -
  • Online Advertising Acronyms And Terms Glossary

    …) – A prediction of the revenue or associated value a customer generates over time. Learn more Return on ad spend (ROAS) – A way to measure the value of your online marketing campaigns. Real time bidding (RTB) – How advertising inventory is bought and sold through a programmatic real-time auction. Software developer kit (SDK) – A set of programs…

    Nanigans- 21 readers -
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