Podcast 101

  • Start a Podcast for $100: Here’s How

    … Podcasting isn’t exactly a new form of media. But, it has recently experienced a resurgence for brands and marketers – just like the success that NPR has been enjoying with podcasts lately. According to Edison Research, approximately 39 million Americans, or 15 percent of the over 12 population, listened to a podcast in 2014. Many experts…

    Albert Costill/ Search Engine Journalin How To's- 10 readers -
  • How to Measure the ROI of Your Podcast

    … can be an incredible tool for selling your own products. Using my own Content Warfare Podcast as an example, the vast majority of contributed dollars to my recent crowdfunding campaign came from podcast listeners. Using a vanity URL, each week I updated my audience of the crowdfunding campaign results and reminded those who hadn’t yet contributed…

    Ryan Hanley/ Search Engine Journalin How To's- 12 readers -
  • The Definitive Guide to Podcast Intros

    … didn’t have permission. Today, many podcasters are facing the same concerns when it comes to creating an intro or outro. Just because podcasting is a newer form of media than television or radio, the laws are essentially the same when it comes to copyright when using music for an intro, bumper, or outro. The other thing that hasn’t changed is just how…

    Albert Costill/ Search Engine Journalin Content Twitter- 4 readers -
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