Political Email Marketing

  • Presidential Race Emails: Post-Campaign View

    … and performance detail for each candidate’s activity in the October 24 – November 9th time period. It’s fair to say that a well-executed email program to a well-developed email audience can strongly support and enhance a political campaign for communication and fundraising purposes. But the Trump campaign has proven that other channels, including cleverly leveraged social and earned media, can also be huge contributors to gaining political traction. …

    Movable Ink Blogin EMail- 23 readers -
  • Political Email Marketing: How the Candidates Have Used Email So Far

    … The following post was written by John Landsman, Director, Strategy and Analytics at eDataSource and originally posted on the eDataSource blog. eDataSource is the leading global provider of independent competitive intelligence for email marketing, social media and ecommerce activity, based on real-time monitoring of 1 million active consumer…

    Movable Ink Blog- 17 readers -
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