• 3 Ways PPC Ads Trump Super Bowl Ads

      February 6, 2017 Anyone that watched the Super Bowl watched for at least one of the following reasons: They hoped to see their favorite team win They hoped to see their rival team lose They wanted to see the halftime show They wanted to see the ads They showed up to a Super Bowl party for the free food While I think interest in football and the halftime show varies depending on your crowd a.

      PPC Heroin Paid Search- 13 readers -
    • How to target high-income consumers with Adwords

      There are many industries in which being able to target high net worth individuals is useful within AdWords. Whether you are selling high-end investments, expensive cars, loans or clothes, targeting high-end individuals within AdWords will help you improve your return on investment. Today I am going to be showing you a deeply hidden gem within AdWords that allows you to targe ...

      Search Engine Watchin Paid Search How To's- 13 readers -
  • 3 Simple Ways To Improve Conversions For Your PPC Campaigns

    … Let's dive into this article by answering to a simple but silly question. Good Better Best What do you prefer? I am guessing you are assuming this question as a silly one. However, there are so many folks out there who are making a mistake while starting their Pay-per-click (PPC) campaign by maintaining the wrong metrics. Giving power…

    Basic Blog Tipsin Paid Search- 16 readers -
  • The Greatest PPC Comeback of All Time?

    … headline after headline claiming the Champions (notice how I refuse to mention them by name?) pulled off the greatest comeback in NFL postseason history. This got me thinking: do we see this kind of successful comeback in everyday life? In PPC? When our backs are against the ropes, how often are we winning when we come out swinging? While I…

    PPC Heroin Affiliate Paid Search- 12 readers -
  • Valentine’s Day insights for digital marketers

    … Valentine’s Day is the first big campaign of the year for brands. How can digital marketers take advantage of it and reach their target audience? More than 50% of adults celebrate Valentine’s Day, which means that this is a great opportunity for marketers to promote their products in the most appealing way. Bing has released a guide…

    Search Engine Watch- 13 readers -
  • Do You Make These Ad Tracking Mistakes?

    … to come. What Is A Mini Course? Automatic Income! Which Product Should I Promote? Happily married for 42 years, Charlie is the dad to two wonderful daughters. He is the author of 12 books on Internet marketing and owner of The Directory of Ezines, Follow Up Selling Systems, Common Sense Blog Blueprint and other membership sites. Worth…

    whoisjonleuty.com- 12 readers -
  • What exactly is PPC keyword management anyway?

    … click-through-rate management Low search volume keyword management. Negative Keyword Management For many non-PPC experts, keyword management is synonymous with negative keyword management. It’s true that negative keyword management is an important part of keyword management. But it’s only one part. Regardless, building negative keyword…

    Pauline Jakober/ Search Engine Watchin Paid Search- 15 readers -
  • Ad Copy Testing: The Basics

    … you’re getting. Test the ads using a split test tool to see whether the test has reached statistical significance and which advert has ‘won’. We would recommend using Cardinal path. CTR & percentage served will likely be the most telling measurements but you can decide which statistic is most important to you. It is important to use a PPC…

    Attacat of Edinburghin Paid Search- 20 readers -
  • To Bing or Not to Bing?

    …Do you focused all of your marketing budget on Google AdWords? You would be in the same boat as most. It’s easy to get traffic, it’s well known to be the biggest name in search and your customers are all there, just wanting to find you at the top of that glorious search page. But what about Bing? how often we hear the words, ach no one uses Bing…

    Attacat of Edinburgh- 21 readers -
  • Top three programmatic trends in 2017

    … Programmatic is a game-changing technology in the advertising industry. According to ZenithOptimedia Programmatic Marketing Forecasts, it will grow by an astounding 31% in 2017 – and that’s faster than social media (25%) and online video (20%). At the same time, marketers using automation is on the rise: Dun & Bradstreet Report predicts…

    Search Engine Watch- 28 readers -
  • Nine crazy predictions for SEO in 2017

    … It’s January, which means you’ve probably read about 200 expert predictions on the future of SEO in 2017 by now. But if you stick with me, I promise this post won’t be like any of the other SEO predictions posts you’ve seen so far. When it comes to making SEO predictions, a lot of experts take the safe route. We all know mobile SEO is going…

    Larry Kim/ Search Engine Watchin SEO- 22 readers -
  • How to keep Q4 paying off in 2017

    … Retailers love the influx of revenue in Q4, but there’s another, more last gift from the spike in digital traffic: data that you can use to your advantage in 2017. In this post, we’ll cover three major ways to make Q4 the gift that keeps on giving. 1) Capture those audiences. This is the time to build remarketing lists (put this in place ASAP…

    Search Engine Watchin Social How To's- 14 readers -
  • SEO Resolutions – #2 Saving Money

    … 9 January 2017 | Melanie Kamdar SEO Resolutions – #2 Saving Money Welcome to our SEO Resolutions series. In this series of blog posts, we’re saying goodbye to 2016 and welcoming 2017 with some SEO resolutions for the new year. Second in this guide we discuss how effective SEO management can help you to reduce your PPC spend. Save marketing money…

    Tamar SEO and Social Blogin Paid Search SEO- 19 readers -
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