Ppc And Excel

  • Using Pivot Tables to Visualize Search Query Mismatches

    … important now that Google allows close variant matching for Exact Match types. It starts with the Almighty Search Query Report (a.k.a. the SQR). The SQR shows you the actual user search queries and which of your bidded-on keywords it was matched to. Frequently, you’ll find some pretty glaring mis-matches! Most PPCers know of this and use the SQR…

    Clix Marketing PPC Blogin Affiliate Paid Search- 16 readers -
  • Increasing PPC Efficiency With Excel

    … Paste: CTRL+V Undo: CTRL+Z CTRL+0: Hide Selected Columns CTRL+9: Hide Selected Rows Hold CTRL to select multiple items at once. Concatenate The concatenate function is used for combining the content of two or more cells, along with any other text constants. The concatenate function is valuable in several different instances. Personally, among…

    Amy Bishop/ Clix Marketing PPC Blogin Paid Search- 58 readers -
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