Ppc Budget

  • 8 Reasons Your Pay Per Click Strategy Is Failing

    … This month on Edge of the Web Radio, we’re walking through pay per click strategies, discussing use cases, and providing a ton of stats and information. Marketers recognize the incredible value that pay per click marketing can achieve in building awareness when you don’t have search authority, acquiring leads, and capturing relevant audiences…

    Douglas Karr/ Marketing Technology Blogin Paid Search- 13 readers -
  • 3 Steps To Quickly Reduce PPC Spend with Minimal Conversion Loss

    … No matter your PPC budget it's important to optimize your account so funds are being spent efficiently to bring in conversions. Even taking this approach, we've all been in the situation where clients need to cut spend dramatically. After explaining that conversion volume will drop with the decrease in spend, you need to come up with a game plan…

    Rachael Law/ PPC Hero- 23 readers -
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