Ppc Reporting

  • Telling Your 2016 PPC Story Through Reporting

    … December 30, 2016 As the countdown to 2017 continues, sticking with the theme of wrapping up 2016 seems fitting. While PPC will continue full speed ahead going into 2017, one thing won’t change and that’s the performance of your PPC account in 2016. You may be thinking, “2016 was an amazing year, bring on the comparisons.” On the other hand…

    PPC Heroin Affiliate Paid Search- 17 readers -
  • How To Master Bing Ads Reporting

    … and plan for the future. In PPC, reporting allows us to track our progress over a specific period of time. This includes spend, traffic, leads and so forth. From that point, we can make predictions about the future and plan for success as we develop strategies to optimize our campaigns accordingly. While the principle of reporting is the same…

    PPC Heroin Affiliate Paid Search How To's- 11 readers -
  • Use The AdWords Reports Tab With Authority

    … September 26, 2016 When I talk to people in any industry about reporting, after I pause for the obligatory deep sigh, the most common response I get is, “there is just so much information.” We have all been there, drowning in a sea of numbers and not sure how to best answer the questions that have been asked of us. If you have an AdWords…

    PPC Heroin Paid Search- 9 readers -
  • A Tool to Change Automated PPC Reporting

    …, perfectly OK automated AdWords reports that most PPC Executives should be able to automate from the My Client Centre that will include all the important metrics needed to evaluate PPC account performance as illustrated below. These type of reports can be very useful, although one of the main limitations for us is that AdWords only generates one type…

    MediaVisionin Paid Search- 9 readers -
  • Escape Your PPC Data Rut With These Four Reports

    … a given campaign. Depending on the industry and amount of conversion volume your account is handling, you can find certain instances where mobile vastly outperforms desktop. In this example, you can determine if you should eliminate targeting desktop traffic altogether. This is one report you should look to take advantage of in Bing, and could lead…

    PPC Heroin Paid Search- 5 readers -
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