Ppc Reports

  • Escape Your PPC Data Rut With These Four Reports

    … a given campaign. Depending on the industry and amount of conversion volume your account is handling, you can find certain instances where mobile vastly outperforms desktop. In this example, you can determine if you should eliminate targeting desktop traffic altogether. This is one report you should look to take advantage of in Bing, and could lead…

    PPC Heroin Paid Search- 5 readers -
  • Introducing the Stockton Report: Find Keywords with Hidden Value

    … has ever heard of PPC Marketing, but if he had, rest-assured, the following would be his favorite report. With a little bit initiative we can uncover something that I like to call “hidden value”. Which is to say we can quantify value in a way that AdWords does not do for us. In particular I’m talking about finding out which of your keywords…

    Kevin Klein/ PPC Heroin Paid Search- 8 readers -
  • Use The Destination URL Report To Find Your Best Landing Pages

    … PPC Hero series week continues as we review how various reports can help you achieve your account goals. Yesterday, Carrie took a look at better reporting for location extensions. Today, Jacob dives into the destination URL report to find your best landing pages. The destination URL report, one of the many facets of the dimensions tab…

    Jacob Fairclough/ PPC Heroin Paid Search- 1 readers -
  • 10 Reasons You Will Save Time and Money with DoubleClick Search

    … worked with multiple bid management tools, I can say with confidence that this platform is solid. Monthly reporting puts an enormous amount of pressure on bid management tools, as clients and agencies are all pulling reports simultaneously. I have yet to see any downtime from DoubleClick. Bid Rules/Strategies First off, an important distinction…

    Sarah Stemen/ PPC Heroin Paid Search Google- 3 readers -
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