Ppc Tips

    • Top Tricks To An Effective Pay Per Click Advertising

      Written by Patrick Panuncillon Marketing products and services online have been the trend since the year 2006. As we all know, millions of businesspersons are advertising their products and services online. And as far as we see it, this method has been the most effective way to drive traffic for potential customers.

      ppc.orgin Paid Search- 33 readers -
    • 5 Pay Per Click Optimization Techniques to Generate Quality Leads

      Written by Matthew Fritschie Pay Per Click campaigns can be tricky. There are a lot of variables involved such as click-through rate, cost-per-acquisition, and return on ad spending that can make them seem daunting. You want to optimize your strategy to account for everything. Check out these five techniques that’ll help you generate more quality leads than ever before. Image Source: www.

      ppc.orgin Affiliate Paid Search- 24 readers -
    • 6 Questions Ask Yourself Before Implementing PPC Campaign

      6 Questions Ask Yourself Before Implementing PPC Campaign Pay per click (PPC) campaign can have both positive and negative impact while promoting a business. Especially, when running low on marketing budget, you have to ensure that all the queries surrounding PPC campaigns have been solved before the actual implementation.

      ppc.orgin Paid Search- 16 readers -
  • Carwow – Analyse A Real PPC Campaign

    The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series came from David Lloyd, who had created a campaign to get those looking to get fit for the new year to sign up at their gym. As much as it was good, it did not advertise the numerous facilities David Lloyd offered – it focused only on the gym in the landing page which, I feel, was good for a certain per ...

    Will Green/ ppc.org- 16 readers -
  • David Lloyd – Analyse A Real PPC Campaign

    … The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Google Home, which was extremely cheeky from Amazon. They knew the Google Home has not come out in the UK. But, still they made a campaign for it which, when you type ‘Google Home’ into Amazon, Amazon’s own Echo comes up as the top result. With it being…

    Will Green/ ppc.orgin Paid Search- 15 readers -
  • Google Home – Analyse A Real PPC Campaign

    The last PPC campaign I analysed in ‘Analyse A Real PPC Campaign’ series looked at Prezzybox, who had, on the whole, a well designed PPC campaign which addressed what the web user searched for and added a touch of ‘Christmas’ to the campaign, to promote buying gifts for friends and families for the holidays.

    Will Green/ ppc.org- 16 readers -
  • Overcoming This 8 PPC Project Management Challenge Will Make Your Life Easy

    Written by Liakat Hossain If you are an advanced PPC professional and have managed PPC campaigns of varying lengths and sizes, you must have a clear idea about the challenges that are associated with a PPC campaign management project. While addressing some core and regular points such as target audience, campaign approach, clear marketing message and what to put up for promo ...

    ppc.org- 15 readers -
  • PrezzyBox – Analyse A Real PPC Campaign

    … The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series came from Elfster, who was targeting users wanting to buy a Secret Santa gift. On the whole, both the search advert and landing page were good which overall gave the impression of a very well designed PPC campaign. With Christmas just a few days away, now is the time…

    Will Green/ ppc.orgin Paid Search- 14 readers -
  • 3 AB Testing Conversion Rate Case Studies to Make You Inspire

    … Written by Shahzad Saeed When you are spending advertising budget, you’ll always need to keep an eye on conversion rates. In fact, it doesn’t matter how much you spend on PPC ads unless you convert them into customers possibly you’re not going to succeed in your business. In other words, if you can’t focus on conversion rate, you shouldn’t…

    ppc.orgin Paid Search EMail- 16 readers -
  • Elfster – Analyse A Real PPC Campaign

    … The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Samsung Gear VR, who had a search advert that could have been better located (since it was at the bottom of paid search results) but recovered well with a nicely designed product landing page. With Christmas just around the corner, there are millions of PPC…

    Will Green/ ppc.org- 14 readers -
  • How To Use The Adwords App To Monitor Performance On The Go

    … December 12, 2016 One of the highlights of 2016 was the release of the AdWords app. The app is a great way to monitor and manage your accounts while you are on the go. In the past, there were times when I was traveling and had to make changes using the non-mobile friendly interface. Now, you can easily view performance, pause campaigns or ad…

    PPC Heroin Paid Search How To's- 9 readers -
  • Samsung Gear VR – Analyse A Real PPC Campaign

    … The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series came from Plus500, who had a good search advert on the whole but lacked a landing page with a clear objective (the button to click onto on the click through page was not as attention seeking and best located as it could have been). With virtual reality seemingly going…

    Will Green/ ppc.orgin Paid Search- 14 readers -
  • 4 Things to Know When Creating High Conversion PPC Landing Pages

    … spending advertising budget, you’ll need to ensure that the landing page is optimized for conversion in order to bring in results. Or else, you’ll be losing lots of money on the table. In this post, I’ll explain a few things you need to know before creating a high conversion landing page for your next PPC campaign. Landing pages vs. microsite- Which…

    ppc.orgin Paid Search- 11 readers -
  • Plus500 – Analyse A Real PPC Campaign

    … The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign series was from Pines and Needles, who had a great PPC campaign on the whole. Their search advert used great ad extensions for what Pines and Needles were promoting and the landing page was a brilliant example of a click through landing page that had the aim to split the traffic…

    Will Green/ ppc.orgin Paid Search- 14 readers -
  • 3 Tips to Gaining Cyber Monday Sales in PPC

    … be noted that Black Friday/Cyber Monday advertising campaigns work very well in linking with holiday Christmas PPC campaigns, where the target market is pretty much the same. With this in mind, here are some tips to gaining Black Friday/Cyber Monday sales as an advertiser: potentially using the advertising platform of pay per click advertising. #1…

    Will Green/ ppc.orgin Paid Search- 10 readers -
  • 23 Effective PPC Platforms to Grow Your Advertisement Reach

    … target audience by keyword, time of day. It has wide variety of choices like text, image and local based search. The ads are displayed on the top and right side of search result page. Bing Ads: Microsoft’s Bing search advertisement has very less competition and lower rates of CPC as compared to other Search Engine Paid advertisements. Bing allows…

    ppc.orgin Paid Search- 10 readers -
  • Pines and Needles – Analyse A Real PPC Campaign

    … The last campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Tiffany and Co, who had a very well structured search advert for the holiday season (which made use of ad extensions very well) but had a landing page that had a few areas it could have improved in. Carrying on the Christmas and holiday spirit, I thought it would…

    Will Green/ ppc.orgin Paid Search- 11 readers -
  • 3 Elements to Implement in a Holiday PPC Campaign

    … Halloween now seems like a distant time which means it is getting forever closer to being Christmas. For the majority of advertisers, they will have already started their holiday PPC advertising campaigns to capitalise on the on-slaughter of traffic that will go online to buy gifts for others for Christmas. If you are not one of these advertisers…

    Will Green/ ppc.orgin Paid Search- 10 readers -
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