Ppc Tools

    • 3 Ways To Segment PPC Keyword And Query Performance

      December 28, 2016 Basic metrics tell the story of paid search performance but what if you want to dig deeper? You’ll need to go beyond the basic segments and reports. Segmenting data in new ways reveals new stories and allows you to leverage new insights. You can find new targeting opportunities, a new direction for your messaging, or the impetus to finally break a set of ...

      Jacob Fairclough/ PPC Heroin Affiliate Paid Search- 14 readers -
  • Use The AdWords Reports Tab With Authority

    … account, you have probably seen the Reports tab, nestled between Opportunities and Tools. Google has spent some time refining this tool, attempting to make the interface more intuitive to the average user. They have made great strides and in this post, we will review how to create a report and give you ideas for the type of analysis you can do without…

    PPC Heroin Paid Search- 8 readers -
  • 29 super useful PPC tools you need to try this year

    … Since the dawn of mankind – and since the dawn of pay-per-click marketing – we have been inventing new tools to help us survive and overcome challenges. All our tools began as very primitive and basic, but have evolved greatly as time went on. Now in 2016, tools are essential for professional marketers. The right PPC tools will save you time…

    Larry Kim/ Search Engine Watchin Paid Search- 29 readers -
  • Website Down? 3 Easy Ways to Combat Wasted Spend

    …. Unfortunately they don’t touch AdWords so you’ll still have to pause your Google Ads manually. AdWords Scripts - The best AdWords script available is from David Whitehouse at Bronco. It checks your live keywords or Ads and their attached URLs, Labels your keywords and ads in certain cases, and emails you a summary. Many AdWords advertisers are still leery…

    Jeremy Page/ PPC Heroin Paid Search- 6 readers -
  • Quick Keyword Tool In Excel

    … Do you have an idea as to what your keywords should entail for you AdWords account, but want a quick way to come up with your list? A simple Excel formula can help with that. The first step is getting a grasp on what keywords will garner quality traffic. There are multiple keyword tools available to help with this type of research. Below…

    Jacob Brown/ PPC Heroin Paid Search- 4 readers -
  • Introducing the New Face Of Hero Pro!

    …. With Hero Pro tools you can stop wasting money on broken AdWords ads, setup a multivariate ad copy test in minutes, keep record of your Quality Score, setup AdWords Alerts, pause your campaigns when your website crashes, and increase PPC task efficiency by up to 70%. Account managers don’t need another Kenshoo or Marin. They need tools that allow…

    Jeremy Page/ PPC Heroin Paid Search- 8 readers -
  • How to Stop Wasting AdWords Spend In Just 3 Clicks

    … site goes back up, Ad Guardian only reactivates campaigns that were active before the site went down rescuing your ads and saving you thousands in wasted ad spend. Build new ads, launch ad experiments, get results. As any PPC manager knows, ad copy testing can be a brutal, time-consuming investment, but Ad Automator let’s you set up, execute…

    Jeremy Page/ PPC Heroin Paid Search How To's- 9 readers -
  • PPC Account Structuring and Campaign Building in Excel

    … For me, the most important thing when looking into a Google AdWords account is structure. It is incredible what a simple, clean structure can do for an account. A clean structure can help you with: Reporting (You can report on different levels more easily) Optimizing (Optimizations become easier with a clean account structure) Quality Scores…

    Jacob Brown/ PPC Heroin Paid Search- 10 readers -
  • 14 of The Best Paid Search and SEO Tools

    … It can be difficult to decide which search tools to use when it comes to your company or client’s paid and organic search campaigns. I have found a great selection of tools; some which are recommended often, with good reason, and others that shouldn’t be discounted. Many of these tools have similar features, but they usually have something…

    Kelsey Jones/ Search Engine Journalin Paid Search SEO Google- 10 readers -
  • The Opportunities Tab – The Good And Bad

    … or hitting monthly budget caps? Probably not. However, I am approaching the Opportunities tab wrong. Rather than disregard it as an ignorant tool, the tab should be considered a paid search newbie. Think about it. Those who are first learning paid search, see with new eyes in comparison to those who have been in the industry for years. They ask…

    Kristina Mclane/ PPC Hero- 5 readers -
  • Google Analytics App Now Available for the iPhone

    … stats are now just a click away! The Analytics app is free for your iPhone or Android. Do you want access to your Google AdWords statistics through an iPhone App as well? Great news! This feature is available for Hero Pro users! The PPC Headliner tool is an app that allows you to always be one click away from seeing your campaign level statistics. The PPC Headliner is just one great tool that comes with a Hero Pro registration. Check out the other tools available through Hero Pro. …

    Jacob Brown/ PPC Heroin Google- 5 readers -
  • 2 Tools To Improve AdWords Account ROI In Under 60 Minutes

    … ads when your site is down. Immediately enables previously paused ads when your site goes back up. Quickly add and protect as many accounts as you need. Saves you thousands in wasted ad spend and maximizes your ROI. Find broken AdWords ads in just two clicks. Broken Link Checker scans your entire AdWords account looking for broken links…

    Jeremy Page/ PPC Heroin Paid Search- 16 readers -
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