Ppc Tools

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  • 3 Ways To Segment PPC Keyword And Query Performance

    … December 28, 2016 Basic metrics tell the story of paid search performance but what if you want to dig deeper? You’ll need to go beyond the basic segments and reports. Segmenting data in new ways reveals new stories and allows you to leverage new insights. You can find new targeting opportunities, a new direction for your messaging…

    Jacob Fairclough/ PPC Heroin Affiliate Paid Search- 32 readers -
  • AdWords Editor 12: Everything You Need To Know

    … July 6, 2017 Before jumping into the new and improved AdWords Editor 12, let’s take a moment to applaud how far we have come. There is no denying the significant changes that have taken place that allow advertisers to better manage AdWords and focus more on not so monotonous tasks. So let’s jump into AdWords Editor 12 and how Google has…

    PPC Heroin Paid Search- 18 readers -
  • Use The AdWords Reports Tab With Authority

    … September 26, 2016 When I talk to people in any industry about reporting, after I pause for the obligatory deep sigh, the most common response I get is, “there is just so much information.” We have all been there, drowning in a sea of numbers and not sure how to best answer the questions that have been asked of us. If you have an AdWords…

    PPC Heroin Paid Search- 11 readers -