Pr Crisis

  • Suarez and the Problem of Perception

    … to working out what that way forward should be, plan now. Don’t wait for a crisis to plan how you’re going to deal with it. Work with your PR, branding, social and customer service teams amongst others to come up with potential scenarios and how you’ll manage them as a brand. Establish what your brand personality and tone of voice will be, if you…

    Arianne Donoghue/ State of Digital- 12 readers -
  • Managing a PR Crisis: Q&A with Amanda Coleman

    … The 21st century media-scope has seen a multitude of additions that have revolutionised PR. Enter the age of ‘Citizen Journalist’, brewing ‘Twitter storms’ and the lightning fast speed of modern communication. If faced with a crisis, could your communications strategy weather the storm? Earlier this month Amanda Coleman (Head of Corporate…

    Maeve Sugrue/ Vocus Blog- 10 readers -
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