Pr Tools

  • How to Use Proprietary Data to Drive Media Coverage

    … If your company possess data that can help others better understand a specific market and its trends, then you better use it. Here’s what you can learn from BuzzSumo and TripAdvisor about getting the journalists’ attention and being mentioned in the media. If you ever tried promoting a press release, you probably already know how challenging…

    State of Digitalin How To's- 18 readers -
  • PR Pros, Time To Leverage Your Authorship and Social Reach!

    … and consumed is just part of the package. ClearVoice describes itself as the first content platform to measure and categorize online content creators. ClearVoice scores take into account website value/reach, frequency of content posted, amount of content online, number of publications and social amplification. Social #PRChat’s Lisa Buyer describes…

    Allen Mireles/ Vocus Blog- 29 readers -
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