Pr Warrior

  • Why aspiring thought leaders should consider writing and publishing their own book

    … EPISODE 22 OF THE REPUTATION REVOLUTION PODCAST For the aspiring thought leader, publishing a book is not only a professional milestone, it can also serve as a foundational element of their positioning in the marketplace. In this special ‘PR Warrior Unplugged’ episode of Reputation Revolution, I riff on the concept of self-publishing versus…

    Trevor Young- 8 readers -
  • Fast track your content marketing smarts and start becoming your own media channel today!

    Content marketing is the current buzz phrase, but don’t let that put you off! Conceptually speaking, content marketing has been with us since the late 1800s when John Deere Tractors custom-published a magazine with the goal of helping farmers become better farmers and business people. But two fundamental shifts in recent times have combined to ensure content marketing’s time ...

    Trevor Young- 34 readers -
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