• 8 Reasons Why Consumers Will Watch and Engage With Your Video

    … In June 2015, Verizon Communications Inc. completed its acquisition of AOL for $4.4 billion in cash. And in July 2016, Verizon Communications Inc. announced its plans to acquire Yahoo! Inc. for approximately $4.8 billion in cash. In Q1 2017, Yahoo! will be integrated with AOL, creating one of the largest portfolios of owned and partnered global…

    Greg Jarboe/ ReelSEOin Facebook- 12 readers -
  • The Pre-Roll Dilemma: Make Better Ads or Be Eaten By the Ad Blockers

    …–that is, if they want to connect with their target audiences and drive real engagement. Instead of just throwing your pre-roll ads on a demand-side platform and letting the chips fall where they may, advertisers should work with publishers to source relevant content and bundle it with their pre-roll to create an integral pre-roll experience…

    AllTwitter- 10 readers -
  • A Complete Guide to Facebook’s Q2 2016 Earnings Call

    … million 360 photos have been shared on Facebook since the feature’s June debut, with about 1 million being added to that total each week. Facebook users are searching across more than 2.5 trillion posts and conducting more than 2 billion searches each day. Facebook Lite, Facebook’s lightweight Android application for emerging markets, was used by more…

    David Cohen/ AllFacebookin Facebook Retargeting YouTube- 11 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … Twitter reported its second-quarter-2016 financial results Wednesday, and Wall Street was far from overwhelmed. The social network posted revenue of $602 million, up 20 percent compared with the second quarter of 2015, with ad revenue of $535 million up 18 percent year-over-year. Mobile ad revenue represented 89 percent of total ad revenue…

    David Cohen/ Inside Facebookin Twitter- 10 readers -
  • 9 Ways to Rock Your YouTube Influencer Marketing Campaigns

    Check out my major Spring beauty haul from Ulta! I found so many fun goodies and am so excited to share them all with you! :) Products Mentioned: Subscribe to my YouTube Channel: Visit my blog: Check out some of my other videos! ♥ Watch my At-Home Perfect Blowout Tutorial: http://bit.

    Dane Golden/ ReelSEOin Social Paid Search YouTube- 13 readers -
  • The New Video Marketing: Community, Not Content, is King

    In my previous post, I stated that Ogilvy & Mather’s Red Paper about “The Digital Social Contract” would make other agencies green with envy. Actually, it’s much more like to make them purple with rage. Yes, the first 41 pages are full of strategic insights and critical data. But the last 59 pages examine the latest trends in the digital video marketing business and provi ...

    Greg Jarboe/ ReelSEO- 14 readers -
  • Why YouTube Red is a Step In the Right Direction for Online Video

    …, but the site has changed quite a bit since then. The YouTube community not only needs to speak up in support of YouTube Red, but they should be encouraging all of their viewers to pay $9.99 for it as well. YouTube Red = Ad Free YouTube There are two things worth mentioning about YouTube Red. It will remove ads from all videos on YouTube if you are subscribed…

    Andy Smith/ ReelSEOin Social YouTube- 12 readers -
  • Is the YouTube Algorithm Becoming Too Predictable?

    … in the last 90 days is the advertisement by Tai Lopez from his garage. You know which one I’m talking about. For a few days it dominated most pre-rolls to the annoyance of viewers and each of those counted as a view. It has over 64 million views and less than 6K engagements. So, clearly the video is being watched but not really shared or liked…

    Andy Smith/ ReelSEOin Social YouTube- 20 readers -
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