Pre-Roll

  • Twitter, The CW, Ford Team Up on Twitter Amplify Campaign for Upfront

    … episode recaps, highlights culled from fans’ tweets and sneak peeks at upcoming episodes. As each episode is airing, Ford will promote video tweets via the Twitter accounts of CW series, and the automaker will also run pre-roll ads with the content. Readers: What are your initial thoughts on this effort by Twitter, The CW and Ford? Image courtesy of The Flash Facebook page. …

    David Cohen/ AllFacebookin Social Twitter- 12 readers -
  • 8 Reasons Why Consumers Will Watch and Engage With Your Video

    … to collect strategic insights related to different variables within the pre-roll and native video ad formats. They surveyed 13,600 people (6,400 PC users and 7,200 mobile users), ages 18-54, and 50% males/50% females. Their research methodology involved surveying people prior to ad exposure, then exposing them to a video ad, and finally surveying people…

    Greg Jarboe/ ReelSEOin Facebook- 23 readers -
  • The Pre-Roll Dilemma: Make Better Ads or Be Eaten By the Ad Blockers

    … Nothing causes a hair-pulling tantrum quite like a 30-second spot for Swiffer WetJet that interrupts site visitors from the central focus of their visit: the news video. It’s no wonder ad blocking and ad skipping have become so pervasive, rendering intrusive advertising methods obsolete. According to a recent survey by ORC International…

    AllTwitter- 21 readers -
  • A Complete Guide to Twitter’s Q2 2016 Earnings Call

    … that shift. And Twitter discussed how advertisers can take advantage of pre-roll ads: In addition to our work on reach and frequency buying, we also introduced an easier way to serve skippable, pre-roll ads of any length in front of the most premium mobile videos. Twitter pre-roll will support Video Ad Serving Templates (VAST) through select Ads…

    David Cohen/ Inside Facebookin Twitter- 19 readers -
  • 9 Ways to Rock Your YouTube Influencer Marketing Campaigns

    Check out my major Spring beauty haul from Ulta! I found so many fun goodies and am so excited to share them all with you! :) Products Mentioned: http://ulta.ps/TM4jwU ULTA.com: http://ulta.ps/f3BRDO Subscribe to my YouTube Channel: http://bit.ly/1EdEdb6 Visit my blog: www.angelalanter.com Check out some of my other videos! ♥ Watch my At-Home Perfect Blowout Tutorial: http://bit.

    Dane Golden/ ReelSEOin Social Paid Search YouTube- 14 readers -
  • The New Video Marketing: Community, Not Content, is King

    … much to learn from creators who have created content that really resonates with an audience.Increase Revenue by Letting it Fade. Forcing your pre-roll ads on the audience of online video creators is disruptive and breaks the bond the viewer has with the content at that very moment. That's why YouTube developed the skippable TrueView pre-roll unit…

    Greg Jarboe/ ReelSEOin Content YouTube- 21 readers -
  • Why YouTube Red is a Step In the Right Direction for Online Video

    … pre-roll spot as your primary means of video marketing on YouTube, consider shifting some of your efforts to a more organic approach. I’m not going to sit here and write that 30 second ad spots are going to disappear any time soon. There will always be a demand for the free portion of YouTube and I expect pre-rolls will be the poison of choice…

    Andy Smith/ ReelSEOin Social YouTube- 13 readers -
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