Predictions

  • 5 Marketing Predictions to Steer Your 2017 Efforts

    … As we head into a new year with 12 wide-open months in front of us, it’s a good time to consider how to make 2017 our best year of marketing to date. While we can’t predict exactly what tactics will dominate the year, we can make some educated guesses based on the marketing trends that defined 2016. Here’s how I see it: As consumers become…

    Lawrence Tam- 22 readers -
  • Five most interesting search marketing news stories of the week

    … Welcome to our weekly round-up of all the latest news and research from the world of search marketing and beyond. This week, Larry Kim peers into his crystal ball to make some outlandish predictions for SEO in 2017; Facebook is preparing to flip the switch on a mid-roll video ad offering that will share revenue with users; and – here’s a name…

    Search Engine Watchin Social Paid Search- 43 readers -
  • 23 Content Marketing Predictions for 2017

    … Last month, before people went away on vacation and struggled to explain their jobs to their extended families, the editorial team asked everyone at Contently to think about the future of content marketing. Will video rule 2017? Will fake news change the way publishers pursue marketing? Will artificial intelligence go too far? Now we’re back…

    The Content Strategistin Content- 57 readers -
  • Predictions 2017: Attribution is Next

    … This post kicks off our annual Predictions series, underwritten this year by Freckle IoT, a first-party data company that solves in-store attribution for brands and agencies. This post offers a preview of Freckle IoT’s plans for 2017. Catch up with all the 2017 forecasts here. By the end of 2016, annual digital ad spending will exceed $72…

    Street Fightin Mobile- 15 readers -
  • 3 Marketing Predictions of Christmas Past That Turned Out To Be Wrong

    … Benjamin Franklin once famously stated: “In this world nothing can be said to be certain except death, taxes and a December marketing blog featuring predictions of what’s going to be the next biggest thing in the industry next year.” Well maybe I’ve added a little bit at the end, but it certainly is true. A marketers job is to stay ahead…

    State of Digitalin Social Content- 21 readers -
  • Search Predictions for 2017

    … 4 November 2016 | Asad Imam Search Predictions for 2017 SEO is an ever-changing ball game where the rules are changed over 500 times in a year by Google. While it is important to keep up with all the changes and try to abide by all the new rules, it is equally important to identify trends and plan in advance to stay ahead of the curve…

    Tamar SEO and Social Blogin SEO Google- 20 readers -
  • The Misconceptions, Benefits and Future of Native Advertising [Interview]

    … Around this time of year, we start to see marketing trend predictions for the year ahead. One strategy that is bound to be in everyone’s list this year is native advertising. While attending Content Marketing World earlier this month, I was able to connect with many leading marketers. While discussing the subject, I realized that there seems…

    Relevance- 33 readers -
  • Prediction: The 5 Biggest Threats to Your Online Career

    … There’s no doubt about it – things change fast on the Internet. A decade ago, everyone was talking about how the web would create millions of new and unheard-of careers that took people out of traditional offices and into a new, online workplace. It did that (and then some!). While it’s still true that the Internet is creating a boatload…

    Blog Tyrant- 31 readers -
  • How Content Recommendation Creates Better User Experience

    … advertising and content recommendation in the media and publishing industry. Relevance recently had the chance to speak with Lemp about the company, its technology’s effect on content marketing today, and predictions for the future. Revcontent’s Rapid Rise in Content Recommendation Friends’ evaluations of the industry are what inspired Revcontent’s…

    Relevancein Content How To's- 19 readers -
  • What Will Mobile Marketing Look Like in the Next Decade?

    … In the 1990s, years before mobile marketing took off, phones began their rise to prominence as a tool for common personal use. Each year seemed to bring small and lighter models, with little features like “flip” cases, walkie-talkie style calls, and the first text messaging services. To many, it felt like an unimaginable luxury, the quintessential…

    Relevance- 14 readers -
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