Predictive

    • PaveAI: Someone Finally Found Answers in Google Analytics!

      For years we’ve struggled with both clients and professionals making poor decisions based on analytics. There are several shortcomings, especially with Google Analytics, that people aren’t often aware of: Fake Traffic – analytics traffic doesn’t include visits made by bots. The problem is that there are millions of bots out there that obscure their identity as a bot.

      Douglas Karr/ Marketing Technology Blogin Google- 21 readers -
  • 4 Ways that Big Data Applications Are Providing Results

    … According to this infographic from SingleGrain, companies are now collecting over 75,000 data points on a single individual Tweet This!. That’s a lot of data… but is it being utilized? Big data is a new term used to describe the growth and availability of large data sets which, when properly analyzed, can help make better business decisions…

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • 4 Ways that Big Data Applications Are Providing Results

    … According to this infographic from SingleGrain, companies are now collecting over 75,000 data points on a single individual Tweet This!. That’s a lot of data… but is it being utilized? Big data is a new term used to describe the growth and availability of large data sets which, when properly analyzed, can help make better business decisions…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
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