Price Optimization

  • 7 Strategies Used in Pricing Intelligence Defined

    … into and awareness of their impact on the business. Price Optimization is the application of analytics that predict consumer behavior at the micro-market level and establish product availability and price to maximize revenue growth. The primary aim is selling the right product to the right customer at the right time for the right price. Rules…

    Douglas Karr/ Marketing Technology Blog- 21 readers -