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E-Commerce is taking over the retail industry by the minute. It’s making it all the more difficult to keep brick and mortar stores afloat. For brick-and-mortar stores, it isn’t about stocking up inventory and managing accounts and sales. If you’re running a physical store, then you need to move to the next level.
… At the IRCE, I was able to sit down with Mihir Kittur, co-founder and Chief Innovation Officer at Ugam, a big data analytics platform that empowers commerce companies to make real-time actions that increase revenue performance. Ugam presented at the event to discuss pricing and how companies could avoid pricing wars. By utilizing consumer demand…