Prime Day

    • Why Brand Success Is About Unique Experiences and Community (And a Massive Audience)

      Hans Tung, managing partner at venture capital firm GGV Capital, spoke at Ibotta’s Mobile Innovation Summit last month about secrets to finding and building billion dollar companies. More than 10 years ago, GGV invested in “a little company in China in 2003,” he told the audience. Now that company’s market value is more than $400 billion: Chinese ecommerce company Alibaba.

      Street Fight- 11 readers -
  • Don’t fall for the Prime Day phishing scam

    … A phishing attack is when a scammer sends out a mass of emails that look like legitimate emails from such places as a bank telling you to log into your account and offering you a link to do so. Usually they do this under the guise that something is wrong with your account. Instead of sending you to your bank site, the website it sends you…

    Greg's Corner- 23 readers -
  • Amazon’s Prime Day Brought Buyers to Other Brand Retailers As Well

    … by its rivals. This is still Amazon’s sales event, giving the company a greater lift versus its peers. According to Slice Intelligence, last year Target and Walmart shoppers spent more money with those respective retailers on Cyber Monday and Black Friday than on Prime Day, when attention was focused on Amazon. That does not mean there is not room…

    Street Fight- 28 readers -
  • How Amazon Prime Day Can Give Other Retail Brands a Boost

    … company, a retargeting firm that works with e-commerce companies to deliver personalized ads, gathered data from its network that shows that there is an opportunity for other retailers to take advantage of the elevated consumer spending. Prime Day brings noticeable increases in shopping, he says, but not at Black Friday levels. There is, however…

    Street Fightin How To's- 21 readers -
  • Cyber Monday in July

    … with no disapproved ads, broken landing pages, or incorrect targeting. Where to go from here Unless you’re a top 20 e-commerce site, you may not see an influx of Prime Day revenue—at least not yet. But, if we learn from e-commerce history, we can see signs that Prime Day is growing into a lucrative annual holiday shopping event that will eventually impact the majority of e-commerce brands in a big way. It’s time to start learning and preparing. The post Cyber Monday in July appeared first on Boost Blog. …

    Karen Amundson/ BoostBlog- 27 readers -