Product Ads

  • Can you manage your inventory with Google Shopping?

    … We are often asked by our clients if we can use Google Shopping or paid search to push particular products or product groups. There are a number of reasons why they might want to do this. They might have high stock levels of a particular product; some ranges might be out of date, and they wish to sell off remaining stock; or perhaps a product…

    Search Engine Landin Google- 19 readers -
  • The Growing Importance of Product Ads for SMBs

    … The Growing Importance of Product Ads for SMBs April 30, 2015 - Posted by Jonathan Larkin to SEM & PPC Last week Bing announced that they were creating a beta program for Shopping Campaigns. This new emphasis on product ads comes on the heels of Facebook’s announcement that they were also entering the space. It may seem like this space…

    Jonathan Larkin/ Dex Media- 6 readers -
  • Facebook Launches Product Ads

    … By Justin Lafferty on Feb. 17, 2015 - 1:24 PM Facebook announced on Tuesday a way to highlight one or more products in an ad. Named Product Ads, Facebook has been testing this for a while (and multi-product ads are available in Power Editor), but announced a full rollout on Tuesday. Product Ads will be available through Power Editor…

    Justin Lafferty/ AllTwitterin Social Facebook- 16 readers -
  • Search Engine Marketing Helps Drive Back-to-School Sales

    …. For instance, Location Extensions add information about your location to an ad, so customers can go right to your door. Call Extensions add a click-to-call phone number, so you're easy to contact. , meanwhile, add more information about your website, useful if you have a sub-sections of your site that are relevant to back-to-school categories…

    John Cosley/ Search Engine Landin SEO- 27 readers -
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