Product Creation

    • The One Thing You Must Do to Get Your Business Off the Ground

      As an entrepreneur, you're attempting to do something almost magical: you're conjuring up a business out of nothing. Unfortunately, there's a lot of inertia you will have to overcome before your new business takes off and this post is about the one thing you MUST do to make that happen...​ More...

      IM Impact- 10 readers -
    • How to Escape Hustle Mode

      In the last post, I introduced the concept of Hustle Mode - a state of extreme focus that is necessary to get a new business off the ground quickly. As was correctly pointed out by several commenters, while Hustle Mode is a great way to make a business successful, it's not a great way to live. If you're in Hustle Mode, your health, social life and perhaps even sanity are taking a hit.

      IM Impactin How To's- 9 readers -
  • What to Do When You Launch a Product & No One Buys… IMP#36

    … this episode and this one.Why we've walked away even from products that had successful launches. Failure is not the only signal that tells you to pivot.The true (and usually misunderstood) benefit of following a "lean" product creation model and creating a minimum viable product. This point will change the way you think about building your business…

    IM Impact- 7 readers -
  • Crushing it in 2015 – Everything We Learnt From Our Most Successful Year Yet – IMP#39

    … increasingly rare. Lesson 3: Skill Hacking = Awesome Life​ As frequent readers know, I'm all about The Grind as a process for developing new skills. ​In 2015, I was more grateful than ever about the fact that I've built my life around skill acquisition. As a founder, one of the challenges you face is that your role will change frequently. You may…

    IM Impact- 6 readers -
  • The “Dry Stretch” that Makes Almost All Entrepreneurs Fail

    … skills and improving them effectively, you can make bad business decisions and hamper that payoff curve. This is one of the reasons I advocate building a mailing list and creating & selling products so much. Think about it: ​Your mailing list grows over time (even if it grows slowly) and the more it grows, the more reach you have. The more…

    IM Impact- 7 readers -
  • The “Dry Stretch” that Makes Almost All Entrepreneurs Fail

    … Have you ever wondered why starting a business is so damn difficult? And all the while, some entrepreneurs make it look easy. What's up with that? In today's post, you'll discover a universal and unshakable principle that makes being an entrepreneur difficult. There's (almost) nothing you can do about it, but if you know about this, you're…

    IM Impact- 15 readers -
  • Are You Giving Away too Much for Free in Your Content Marketing?

    … If you sell information products (which is something I recommend you do) and you also do content marketing, you'll inevitably face a dilemma. On the one hand, it's your business to sell your know-how and expertise and on the other hand, giving information away for free is how you can attract an audience. How can you know what to give away…

    IM Impactin Content- 18 readers -
  • What You Can Learn from Our Rapid Growth in 2015 – IMP#39

    … increasingly rare. Lesson 3: Skill Hacking = Awesome Life​ As frequent readers know, I'm all about The Grind as a process for developing new skills. ​In 2015, I was more grateful than ever about the fact that I've built my life around skill acquisition. As a founder, one of the challenges you face is that your role will change frequently. You may…

    IM Impact- 17 readers -
  • What to Do When You Launch a Product & No One Buys… IMP#36

    … In previous posts & podcast episodes, we've talked a lot about minimum viable products, getting businesses off the ground on a shoestring budget and the value of releasing rapidly. If you follow the advice you find here, you'll soon find yourself with a product or service ready to present to the world and perhaps you even orchestrate a small…

    IM Impact- 17 readers -
  • How to Escape Hustle Mode

    … In the last post, I introduced the concept of Hustle Mode - a state of extreme focus that is necessary to get a new business off the ground quickly. As was correctly pointed out by several commenters, while Hustle Mode is a great way to make a business successful, it's not a great way to live. If you're in Hustle Mode, your health, social life…

    IM Impactin How To's- 17 readers -
  • The One Thing You Must Do to Get Your Business Off the Ground

    … Get My Best Case Study - 100% Free! Learn How a Complete Newbie Pulled it Off... 6-Figure Business in 6 Weeks Sounds almost too good to be true, right? 6 figures in 6 weeks? Who am I kidding?! Well, you'll be happy to know that this isn't "one of those" products. This is a very honest look at what it took for a beginner to build a sustainable and long-term business.? Sign up below to check it out for yourself:? You won't ever receive any spammy offers or annoying emails from me. …

    IM Impact- 9 readers -
  • How to Identify a Hungry Market For Your Next Digital Product

    … the actual product creation begins. And remember that the more work you do upfront regarding marketing, the more tightly focused and customer-centric your product will be. While it would be nice to create a product we think is fun to work on and MIGHT fit well in the marketplace, . It’s much more profitable, too! …

    Famous Bloggersin How To's- 22 readers -
  • Deception, Disappointment & Minimum Viable Products – IMP#35

    … In previous posts, we’ve covered the importance of launching your business by creating a minimum viable product – the smallest possible version of your product idea that you can release and get a real-world response to. Personally, I swear by this approach and related concepts like the lean startup method and rapid implementation. But what…

    IM Impact- 2 readers -
  • Looking Back at 2014: Power Curves, Teamwork & Mindset Changes

    … implementation here. The Lean Startup (book). Topics Covered in this Podcast Episode: What it’s like to move from being a solopreneur to managing a team and the big challenges that face any growing business. Why an inability to “let go” was one of the big problems we had to deal with this year. How I’ve added a new layer to the principle…

    IM Impact- 19 readers -
  • How to Create a Minimum Viable Information Product

    … 0 How to Create a Minimum Viable Information Product Some of the web’s most successful businesses swear by the lean startup method. I’ve also personally used this method and I’ve written about minimum viable products as one of the pillars of successfully starting an online business. In a nutshell, the idea is to create the smallest possible…

    IM Impactin Content How To's- 11 readers -
  • Why You Should Make Your Customers Feel Like They’re Buying a Ferrari

    … There’s a certain mistake I have seen far too often, on far too many websites and it has to do with how you make your visitors and customers feel. The best way I can explain this is with an analogy. Watch the video below to see what buying a luxury sports car has to do with your website and your online business… Make Your Customers Feel Like…

    IM Impact- 7 readers -
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