Product Creation

  • The One Thing You Must Do to Get Your Business Off the Ground

    … As an entrepreneur, you're attempting to do something almost magical: you're conjuring up a business out of nothing. Unfortunately, there's a lot of inertia you will have to overcome before your new business takes off and this post is about the one thing you MUST do to make that happen...​ More... Hustle Mode If you've been following my…

    IM Impact- 11 readers -
  • How to Escape Hustle Mode

    … tied to a service. Demand for the product keeps going up and revenue keeps increasing, but things start to slowly go wrong. Maybe you can't keep up with customer support, maybe technical issues prop up and take way too long to fix, maybe the quality of your content starts to suffer (e.g. for memberships or information products). The more demand…

    IM Impactin How To's- 10 readers -
  • What to Do When You Launch a Product & No One Buys… IMP#36

    … In previous posts & podcast episodes, we've talked a lot about minimum viable products, getting businesses off the ground on a shoestring budget and the value of releasing rapidly. If you follow the advice you find here, you'll soon find yourself with a product or service ready to present to the world and perhaps you even orchestrate…

    IM Impact- 7 readers -
  • Why Giving Away Your Valuable Content for Free Can Seriously Hurt Your Business

    … If you sell information products (which is something I recommend you do) and you also do content marketing, you'll inevitably face a dilemma. On the one hand, it's your business to sell your know-how and expertise and on the other hand, giving information away for free is how you can attract an audience. How can you know what to give away…

    IM Impactin Content- 9 readers -
  • The “Dry Stretch” that Makes Almost All Entrepreneurs Fail

    … skills and improving them effectively, you can make bad business decisions and hamper that payoff curve. This is one of the reasons I advocate building a mailing list and creating & selling products so much. Think about it: ​Your mailing list grows over time (even if it grows slowly) and the more it grows, the more reach you have. The more…

    IM Impact- 8 readers -
  • The “Dry Stretch” that Makes Almost All Entrepreneurs Fail

    … Have you ever wondered why starting a business is so damn difficult? And all the while, some entrepreneurs make it look easy. What's up with that? In today's post, you'll discover a universal and unshakable principle that makes being an entrepreneur difficult. There's (almost) nothing you can do about it, but if you know about this, you're…

    IM Impact- 15 readers -
  • Are You Giving Away too Much for Free in Your Content Marketing?

    … If you sell information products (which is something I recommend you do) and you also do content marketing, you'll inevitably face a dilemma. On the one hand, it's your business to sell your know-how and expertise and on the other hand, giving information away for free is how you can attract an audience. How can you know what to give away…

    IM Impactin Content- 19 readers -
  • What You Can Learn from Our Rapid Growth in 2015 – IMP#39

    … be a marketer one moment and a product strategist the next. The kind of high-priority work you need to be doing in your business will probably shift from boots-on-the-ground work to management and leadership as you scale. If you don't have the ability to learn new things quickly, every role change will represent a huge roadblock and possibly even…

    IM Impact- 17 readers -
  • What to Do When You Launch a Product & No One Buys… IMP#36

    … In previous posts & podcast episodes, we've talked a lot about minimum viable products, getting businesses off the ground on a shoestring budget and the value of releasing rapidly. If you follow the advice you find here, you'll soon find yourself with a product or service ready to present to the world and perhaps you even orchestrate a small…

    IM Impact- 17 readers -
  • How to Escape Hustle Mode

    … tied to a service. Demand for the product keeps going up and revenue keeps increasing, but things start to slowly go wrong. Maybe you can't keep up with customer support, maybe technical issues prop up and take way too long to fix, maybe the quality of your content starts to suffer (e.g. for memberships or information products). The more demand…

    IM Impactin How To's- 18 readers -
  • The One Thing You Must Do to Get Your Business Off the Ground

    … Get My Best Case Study - 100% Free! Learn How a Complete Newbie Pulled it Off... 6-Figure Business in 6 Weeks Sounds almost too good to be true, right? 6 figures in 6 weeks? Who am I kidding?! Well, you'll be happy to know that this isn't "one of those" products. This is a very honest look at what it took for a beginner to build a sustainable and long-term business.? Sign up below to check it out for yourself:? You won't ever receive any spammy offers or annoying emails from me. …

    IM Impact- 9 readers -
  • How to Identify a Hungry Market For Your Next Digital Product

    … this as a “cart before the horse” type of thing. Yes, of course your product has to be the best it can be, the absolute finest you’re capable of AT THAT TIME. But what lots of product owners fail to place enough emphasis on is the marketing of their product, and in my opinion it’s equally important, if not more so, than the actual product itself…

    Famous Bloggersin How To's- 23 readers -
  • Deception, Disappointment & Minimum Viable Products – IMP#35

    … In previous posts, we’ve covered the importance of launching your business by creating a minimum viable product – the smallest possible version of your product idea that you can release and get a real-world response to. Personally, I swear by this approach and related concepts like the lean startup method and rapid implementation. But what…

    IM Impact- 3 readers -
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