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  • Combat Amazon’s Latest Fee Increases With Higher Conversions

    … If you’re an FBA seller, chances are good that your discussions have turned to the fee increase that Amazon announced several weeks ago. In an online document entitled U.S. Fulfillment by Amazon Fee Changes 2015, Amazon rolled out its updates for various fees for 2015. You’ll see that the fees are grouped according to: • Fulfillment • Weight…

    Karon Thackston/ Marketing Words Blog- 6 readers -
  • Case Study: Restructuring Shopping Campaigns To Improve Performance

    Case Study: Restructuring Shopping Campaigns To Improve Performance February 10, 2015 by Amy Bishop Leave a Comment Shopping campaigns can be pretty tedious to set up, to say the least. Up until recently, there was very little functionality for shopping campaigns in the AdWords editor and there are still features to be desired.

    Amy Bishop/ The SEM Post- 23 readers -
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