Product Video

  • The 7 Mistakes to Avoid When Making a Product Video (Learned the Hard Way)

    …). Using too many buzzwords. Is your product the best-in-class, end-to-end most robust, secure, easy to use, scalable solution on the market? Some buzzwords are ok, especially if you can back them up. But today’s buyers are savvy, and they see right through every word. So if you can, try to avoid them. I know from experience that it’s hard because it’s…

    Visual.ly- 9 readers -
  • 7 Ways to Use Video to Drive Traffic and Conversions

    … be thorough and genuine, and your customers will thank you. #5: Create Social Proof With Testimonials As P.T. Barnum once said, “Nothing draws a crowd quite like a crowd.” Showcasing customer testimonials is one of the most powerful ways to communicate your value to a website visitor. Ask some of your most loyal customers if they would be willing to record…

    Social Media Examiner- 23 readers -
  • How To Pick The Right Video Type For Your Message

    … awareness, brand awareness, and ROI, so you want to be certain you’re developing a video that can help you reach your goals. Following is a list of various types of videos and the best applications of, and examples for, each. Pre-Roll Videos A format specific to YouTube, these videos precede YouTube content as paid advertisements. They are mostly…

    Nick Vaka/ Visual.lyin Content Twitter How To's YouTube- 11 readers -
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