Programmating Ad Buying

  • Why Programmatic is the Future of Digital Display Advertising (Infographic)

    … Advertisers always seem to be chasing the next big thing. The current emerging trend is programmatic buying–data-based, highly targeted, automatic ad buys and placements–and marketers are starting to invest heavily. An infographic from OwnerIQ shows that programmatic is already capturing large segments of the ad market. Marketers have already…

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