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Auto-play video ads have arrived on Pinterest, along with a new Explore content-discovery feature for users. Pinterest announced in early August that it was developing a fully integrated native video player, and later that month, the social network launched Promoted Video, video ads containing featured Pins.
… Video ads have finally come to Pinterest, as the social network Wednesday announced the launch of Promoted Video. Promoted Video ads are video ads with the Pinterest touch, as they also contain featured pins, which are aimed at encouraging users to take action after watching the videos. Pinterest said in an email to SocialTimes that it ran…
…. But Facebook isn’t the only player in the game, as the introduction to the eMarketer report points out: Facebook isn’t the only one angling for a slice of the video advertising pie. Twitter is beta-testing Promoted Videos, Instagram is rolling out video advertising and Tumblr and Snapchat have new video ad products. Social properties provide a different…