Proprietary Software

Proprietary software or closed source software is computer software licensed under exclusive legal right of the copyright holder with the intent that the licensee is given the right to use the software only under certain conditions, and restricted from other uses, such as modification, sharing, studying, redistribution, or reverse engineering. Usually the source code of proprietary software is not made available.Complementary terms include free software, licensed by the owner under more permissive terms, and public domain software, which is not subject to copyright and can be used for any purpose.
Posts about Proprietary Software
  • Win of the Week: 72% CTR Increase for Shae Butter

    …. The name of the product is also included in the body of the ad copy- this wasted character space could have been better used to include more features and benefits. About Boost Media Boost Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale. The Boost…

    Madeline Milani/ BoostBlogin Paid Search- 17 readers -
  • Employee Spotlight: Jeff Perkins

    … and ensure its success and functionality. Jeff has 17 years of product management experience under his belt and has spent most of his career working at starts up, both big and small. Prior to Boost Media, Jeff worked with consumer Internet products, and for the last 7 years has been in the acquisition and optimization space. He has worked as a senior…

    Sarah Burns/ BoostBlog- 14 readers -
  • Creative Ad Copy Still Matters

    … In late 2014 Google announced several tools meant for larger and more sophisticated digital advertisers who manage multiple or large-scale accounts. One of these tools is known as “Ad Customizers”, and it is the first in a series of advanced tools for enterprise advertisers that Google plans on releasing over the next several months. Google’s…

    BoostBlog- 20 readers -
  • Boost Media Expands Downtown San Francisco Office Space

    … Francisco in just a few years, Boost’s expansion is a reflection of our potential for ever-increasing opportunity, growth and success. Here is a sneak peak of the brand new space. About Boost Media Boost Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance…

    Sarah Burns/ BoostBlog- 15 readers -
  • #TBT LOL

    … Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale. The Boost marketplace comprises over 1,000 expert copywriters and image optimizers who compete to provide a diverse array of perspectives. Boost’s proprietary software identifies opportunities…

    Sarah Burns/ BoostBlog- 40 readers -
  • Win Of the Week: Get On the Bus

    … testing. About Boost Media Boost Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale. The Boost marketplace comprises over 1,000 expert copywriters and image optimizers who compete to provide a diverse array of perspectives. Boost’s proprietary…

    Madeline Milani/ BoostBlogin Paid Search- 8 readers -
  • Win Of the Week: All About the Charm

    … advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale. The Boost marketplace comprises over 1,000 expert copywriters and image optimizers who compete to provide a diverse array of perspectives. Boost’s proprietary software identifies opportunities for creative optimization…

    Madeline Milani/ BoostBlogin Paid Search- 14 readers -
  • Scales Tip Toward Mobile in 2015

    … by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale. The Boost marketplace comprises over 1,000 expert copywriters and image optimizers who compete to provide a diverse array of perspectives. Boost’s proprietary software identifies opportunities for creative optimization and drives performance…

    Sarah Burns/ BoostBlogin Mobile- 14 readers -
  • Win of the Week: Creative Coaxing

    … by ideas. The only way to know for sure is to keep testing your ads. About Boost Media Boost Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale. The Boost marketplace comprises over 1,000 expert copywriters and image optimizers who compete to provide…

    Chatch Sirisuth/ BoostBlog- 18 readers -
  • Win of the Week: Hone Your Skills

    … want, which are any extra benefits a company can provide in addition to fulfilling a given need. About Boost Media Boost Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale. The Boost marketplace comprises over 1,000 expert copywriters and image…

    Chatch Sirisuth/ BoostBlog- 16 readers -
  • Boost Sponsors Search Insider Summit

    … on local search in a mobile world, and debate ways to make cross-channel device attribution work for search marketers. There are several networking activities, dining events and cocktail parties lined up with the industry’s top marketing and agency executives. For the full agenda, click here. This is sure to be an informative and fun conference set…

    Sarah Burns/ BoostBlog- 19 readers -
  • Part 8: SEM Ad Copy Testing Insights for Your CMO

    … SEM ad creative. People want choices more than they care what those choices are—specifically, people want choice in the form of “selection.” At the risk of falling down a rabbit hole, Boost Media dug into the data discovering that messaging “choice” in retail SEM creative is akin to Alice eating from different sides of the same mushroom. One side…

    Sarah Burns/ BoostBlogin Paid Search- 10 readers -
  • 2 Sure-Fire White Paper Promotion Channels You Need To Use

    …: the ability to start and stop campaigns at will. Finally, NetLine’s proprietary software automatically optimizes campaigns through three levels of sophisticated targeting: context, attribute, and conversion. A Word of Caution Altogether, content distribution platforms like NetLine allow content marketers to take a much more “hands-on” approach…

    Relevancein Social Paid Search SEO- 17 readers -
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