Proximity Scoring

  • The Key Metrics of Influencer Marketing

    … of your influencer marketing journey. Proximity scoring: the path to influencer engagement profitability What sales people hate most is to invest their precious time in poor leads. This is the prime reason why marketers invented “lead scoring”, whose aim is to evaluate the sales readiness of a prospect and decide whether it should be fast-tracked…

    Relevancein Content- 17 readers -