Psychology

Psychology is an academic and applied discipline that involves the scientific study of mental functions and behaviors. Psychology has the immediate goal of understanding individuals and groups by both establishing general principles and researching specific cases, and by many accounts it ultimately aims to benefit society. In this field, a professional practitioner or researcher is called a psychologist and can be classified as a social, behavioral, or cognitive scientist. Psychologists attempt to understand the role of mental functions in individual and social behavior, while also exploring the physiological and biological processes that underlie cognitive functions and behaviors.
Posts about Psychology
    • 6 Psychologically Proven Techniques to Boost Your Conversions in 2017

      What does a 1961 experiment have to do with boosting website conversions? You’ll find out as you read this article. First, it is important to establish some facts: For every $92 spent on advertising, the average business spends just $1 on conversion — this explains the abysmal conversion rates most businesses have.

      Search Engine Watch- 12 readers -
  • Here’s the thing about negativity

    … The one thing I’ve learnt over the past few months is that, generally speaking, people are kind, generous, caring and compassionate. Remember that; they are not crazy narcissistic extremists as the media would make you believe. Sadly, the lunatic minority are taking over. So what does that mean for us and what can we do in our day-to-day business…

    Lush Digital- 9 readers -
  • Guaranteed ways to unleash your inner creative beast

    … What do you imagine when you think of a creative person? An artist? A writer? An actor, perhaps? The truth is, every last person on this planet has the ability to be exceptionally creative. The trick lies in allowing yourself — or relearning how — to be creative. You might think, or were told as a youngster, that you are more of an analytical…

    Lush Digital- 11 readers -
  • The science behind shareable content

    … In a presentation at CMA’s Digital Breakfast, StoryScience founder Kohlben Vodden gave some fascinating insights into the science of what makes content shareable. What is a ‘share’? Many marketers, says Vodden, think of it as just a click. But inside the reader’s brain, there’s actually a series of very rapid decisions taking place inside which…

    Search Engine Watch- 10 readers -
  • Friday Talk: Is There a Buy Button Inside the Brain?

    … Wouldn’t we all like to look inside our customers’ brains? And while we are there, wouldn’t it be great if we could switch a button so people would buy from us? Well, maybe that is possible. Because there might just be a ‘buy button’ inside the brain. Patrick Renvoise is co-author of “Neuromarketing: Understanding the buy button inside your…

    Bas Van Den Beld/ State of Digital- 14 readers -
  • 3 Ways to Use Psychology in Your Social Media Marketing

    … Looking for ways to connect with fans on a deeper level? Have you thought about using psychology in your marketing? Implementing basic psychological marketing principles in your social media activities can help you attract, engage, and form emotional bonds with your target audience. In this article, you’ll discover three ways to use…

    Social Media Examinerin Social- 14 readers -
  • Understanding our love of visual content

    … We are experiencing an omnipresent visual domination lately and it’s not expected to change any time soon. So what makes us love visual content? Whether it’s an image, or a video, people prefer consuming information in a visual form, as it’s more appealing, which leads to an increased engagement. Human beings are naturally drawn to visual content…

    Search Engine Watchin Social Content- 6 readers -
  • Charles Duhigg on How You Can Use Habit to Influence Customer Behavior

    … are a couple of questions marketers have to ask themselves ahead of time in order to give customers a similar habit, Charles said. Question #1. What queue can we give our customers? “We know that the most successful products are the ones that have these obvious queues,” he said, giving the example of the success of the iPhone. “One of the things…

    MarketingSherpa Blogin How To's- 6 readers -
  • Stories on the Brain: How to Get Your Message Across

    … When I went freelance in 2012, the question arose of what I should call myself. (I know what some other people would like to call me, but I’m being professional here.) Over the years, I’d become known (and employed) as a copywriter, social media manager, blogger, journalist, digital marketer, SEO writer, event speaker, workshop trainer…

    Jonathan Crossfield/ Jonathan Crossfieldin How To's- 12 readers -
  • 5 Ways to Improve Your Social Media Results

    … and experiences in the comments below. Five tips for improving your social media results with psychology. Tags: fan content, influencer campaign, melissa chu, psychological, psychology, review, social media, social media tactic, user generated content …

    Social Media Examinerin Social- 17 readers -
  • 5 Psychology Tips to Improve Your Social Media Posts

    … Are you struggling to create social media engagement? Do you want tips to improve your posts? To get more social media engagement, you need to tailor your content to appeal to your audience on an emotional level. In this article you’ll discover five psychology tips to improve engagement on your social media posts. Discover five psychology…

    Wade Harman/ Social Media Examinerin Social- 49 readers -
  • You Are Emailing A Brain

    … to hear what you think about neuromarketing (AND check out our interview with a neuromarketing wizard – Tim Ash) You Are Emailing A Brain is a post from: GetResponse Blog - Email Marketing Tips Related posts Using Psychology to Drive Conversion in Your Emails #FreebieMonday Persuasion and Psychology in Boosting Conversion On Neuromarketing and Conversions – Interview with Tim Ash [+Webinar] The post You Are Emailing A Brain appeared first on GetResponse Blog - Email Marketing Tips. …

    Jordie Van Rijn/ GetResponse Blogin EMail- 15 readers -
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