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Uniregistry is to massively increase the price of some of its under-performing new gTLDs in an effort to keep them afloat. Sixteen TLDs from the company’s portfolio of 27 will see price increases of up to 3,000% starting September 8, CEO Frank Schilling confirmed to DI today. “We need more revenue from these strings, especially the low volume ones, without question,” he said.
Uniregistry CEO Frank Schilling has expressed his “surprise” that GoDaddy has decided to stop selling his company’s gTLDs, but said he expects the registrar to return in future. GoDaddy’s decision to stop new registrations and inbound transfers for Uniregistry’s portfolio of gTLDs came after the registry revealed price increases for 16 strings that ranged from nominal to over 3,000%.
… Uniregistry has won the contention set for .flowers, beating three other new gTLD applicants. The company won the rights to the string after withdrawals from Donuts, Minds + Machines and a subsidiary of 1-800-FLOWERS.COM. The price of forcing the withdrawals, as usual, has not been disclosed. Uniregistry currently has 15 delegated new gTLDs…