Purchase Evaluation

  • Retail Customer Journey’s Have Absolutely Changed

    … was slow at first, but now it’s accelerating. Fifteen years ago, out of 10 visitors – 1 or 2 of your prospects made a purchase the first time they heard about your brand. Now it’s only 1 or 2 out of 100. Fifteen years ago, almost over 8 out of 10 prospects purchased within two visits. Now it’s less than a third who have visited three times. Today…

    Douglas Karr/ Marketing Technology Blog- 15 readers -