Push Notifications

Push, or server push, describes a style of Internet-based communication where the request for a given transaction is initiated by the publisher or central server. It is contrasted with pull, where the request for the transmission of information is initiated by the receiver or client.
Posts about Push Notifications
  • How To Set Up Push Notifications For Your Blog In 3 Easy Steps

    …, even when they aren’t visiting your website? Almost like the notifications you receive on your mobile phone every day. Well, if that sounds too good to be true, it isn’t. The technology is called “Push Notifications” or “Web Push” and it’s available in recent versions of modern browsers like Chrome, Firefox, and Microsoft Edge. And with Google’s…

    Blogging Wizardin EMail How To's- 25 readers -
  • Sony Launches PlayStation Communities App on iOS, Android

    … Sony Interactive Entertainment announced the release of a PlayStation Communities application on iOS and Android. The app allows PlayStation 4 users to keep in touch with other gamers with similar interests. PlayStation’s communities are social groups that are focused on specific games. For instance, one group may help users find other Destiny…

    AllTwitter- 21 readers -
  • Facebook Customizable Push Campaigns for Apps Are Out of Beta

    …, without the need for coding each specific instance, and those cards can be customized with photos, emoji, GIFs, buttons and other elements, and Ni shared the following potential uses for those notifications: New features: in-app notifications are an eye-catching way to let people know about a new feature in your app–for example, if a ride sharing app…

    David Cohen/ AllTwitterin Social Facebook- 18 readers -
  • 7 Insights to Help Refine Your App Notification Strategy

    … There’s a fine line between being effective and being annoying when it comes to push notifications. Too many notifications can lead to overload, while too few notifications can lead to users abandoning applications and services. However, well-timed and well-targeted push notifications can increase retention and conversion. Tapjoy studied more…

    AllTwitter- 17 readers -
  • More New Features for Facebook’s Analytics for Apps

    … between them to complete tasks or activities, and 77 percent of people who have three or more devices do the same. Twist wrote on support for web analytics and improved cross-device analytics: We’ve made it as easy as possible for businesses to view cross-platform metrics for their websites and apps. Millions of businesses already embed our JavaScript…

    David Cohen/ AllFacebookin Social Facebook- 29 readers -
  • App Developers: It’s Time to Focus on Retention Strategies (Report)

    … Retention is one of the biggest challenges facing mobile application developers today. In many cases, apps hemorrhage users within the first few days of downloading, and when new users are necessary to grow services, this clearly needs to change. A report from mobile marketing platform Leanplum looks at how a lack of focus on retention…

    Inside Facebookin Mobile- 16 readers -
  • Facebook Beefs Up Analytics for Apps

    …, push notifications, in-application notifications, sharing insights, breakdowns, improved event trends and an app events export application-programming interface, and he provided further details on all of the new features: People insights is a new section that provides rich, aggregated and anonymized demographic information for the people using…

    David Cohen/ AllTwitterin Facebook- 27 readers -
  • Adobe: Mobile Accounts for 52% of Digital Travel-Related Browsing

    … with what they need, at the exact moment of need. It will help brands win on mobile. Imagine an experience where your airline knows that you’ve arrived at the gate and can notify you instantly about the upgrade list via a push notification on your smartphone. As simple a use case as this is, it’s a view into what’s possible. Readers: Do you browse travel-related content on your smartphone or tablet? …

    AllTwitter- 22 readers -
  • iOS Push Notifications Have a 41% Opt-In Rate (Infographic)

    … Accengage released the 2016 edition of its Push Notifications Benchmark. The study analyzed 38 billion push notifications sent to 750 million application users during 2015 to reveal push notification opt-in rates and reaction rates across multiple app industries. Across all industries, Accengage found that push notifications had a 71 percent…

    AllTwitter- 27 readers -
  • Facebook’s Notify App Notifies Users of Its Demise

    … Facebook launched its stand-alone Notify application in November, but on Thursday, Notify users began receiving a different type of notification—one alerting them to the app’s impending shutdown. Thursday’s no-more-Notify notification read: Thanks for using Notify. We’re transitioning parts of Notify into other Facebook products, and the app…

    David Cohen/ Inside Facebookin Facebook- 17 readers -
  • Push Notifications Are Important But Watch the Overload (Infographic)

    … Push notifications are a source of tension between user and network. Many users disable them because they’re irrelevant, or because they simply have too many applications, which causes too much noise. An infographic from Kahuna details the benefits of a well-run push-notification campaign. Across industries, mobile opt-in rates for push…

    AllFacebook- 20 readers -
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