• How the Election Started a Fact-Checking Content Boom

      Today in the shower, I noticed for the first time that Dove Sensitive Skin Nourishing Body Wash is “#1 Dermatologist Recommended.” Really? Which dermatologist(s)? I flipped the bottle around, expecting to find a source for the claim. Nada. Last month, I wrote a story for The Content Strategist about how brands should fact-check their content to protect their credibility.

      The Content Strategistin Content How To's- 12 readers -
    • Why the Marriage of Social Media and Broadcast Is Critical to Television

      Interactivity is becoming more prevalent in our society. Shows like Q&A in Australia track and monitor the number of tweets that are directly linked to the show as it is aired, and viewers can tweet in with questions for the panel. In this example, you can see that broadcasters are using interactivity to their advantage by getting profound and valuable feedback from the ...

      AllTwitterin Social Facebook Twitter- 11 readers -
  • 5 Brand-Building Ways to Use Periscope

    …. It gives them an opportunity to not only learn what you’re about, but who you are–who’s behind the scenes, what’s the context behind the story, how the company works. This is critical in an age where transparency and trust add extreme value to your brand. Q&A: Question-and-answer sessions are a great way to engage in live time with your…

    Inside Facebookin Twitter- 5 readers -
  • Thinx’s CEO Talks Feminism, Advertising, and Conscious Capitalism

    … When I first asked people what they thought about the concept of ‘period panties,’ they responded with scrunched faces and genuine confusion. “Wait. How does that work?” “Why would anyone want to bleed in their underwear?” These are the questions that Thinx CEO Miki Agrawal has attempted to answer with content campaigns spewed across New York…

    The Content Strategist- 10 readers -
  • BumeBox Live Prompter: Cue Cards for Facebook Live

    … Even the most seasoned performers and personalities are bound to experience some jitters while going live, as in Facebook Live, and that’s where a new tool from BumeBox comes in. The influencer conversation platform will introduce its Live Prompter mobile visualization tool—BumeBox described it as “mobile cue cards”—at Facebook’s F8 2016…

    David Cohen/ AllTwitterin Social Facebook- 10 readers -
  • NBC’s Today Adds Facebook Live Booth, Instagram Mini Room

    … Today, NBC’s morning news show, introduced a Facebook Live Booth and an Instagram Mini Room Wednesday. The Facebook Live Booth will allow the more than 5 million users of the social network who like the Today page to participate in real-time question-and-answer sessions with guests, and questionnaires will be posted inside the booth…

    David Cohen/ AllFacebookin Social Facebook- 9 readers -
  • Zuckerberg Seeks Ideas for 2015 ‘Personal Challenge’

    … When Facebook co-founder and CEO Mark Zuckerberg held his most recent public question-and-answer session earlier this month at the company’s headquarters in Menlo Park, Calif., he was asked about his tradition of New Year’s resolutions, or, as he calls them, “personal challenges,” and whether he had chosen one for 2015. He is still searching…

    David Cohen/ AllFacebook -
  • Next Mark Zuckerberg Public Q&A Set for Dec. 11

    … Facebook co-founder and CEO Mark Zuckerberg will host his next public question-and-answer session at the social network’s headquarters in Menlo Park, Calif., Thursday, Dec. 11, at 2 p.m. PT/5 p.m. ET. There are a limited number of tickets available, according to a post on the Q&A with Mark page, which read: We’ve got a limited amount…

    David Cohen/ AllFacebookin Social Facebook- 7 readers -
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