• QSRs Are Thriving With Location-Based Data, But There’s a Caveat

      The quick-serve restaurant industry was quick to jump on location-based marketing, and wisely so. There are few industries that are so inherently local and resilient to the forces of e-commerce. Consumers have increasingly responded positively: back in 2010, when location-based mobile ads were just beginning to become “a thing,” a report by MMA Global showed that second only t ...

      Street Fight- 3 readers -
  • Local SEO: The Most Powerful Customer Acquisition Strategy

    Local SEO has the power to dramatically impact sales for quick service restaurants by connecting them with customers at the exact time the consumers are looking to make a meal-time decision. Restaurants aiming to harness the power or local SEO should create a comprehensive strategy that revolves around dedicated landing pages, directory syndication and local link building.

    ZOG Digital Blog- 12 readers -
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