Quality Content

  • Content Marketing Trends to Follow in 2017

    … As a content marketer it is not only a good rule of thumb to keep up on current trends, but also to look forward into the future for helpful tips that could very well either make your marketing agenda or brake it. For instance, what trends will carry over from this year to help shape your plans for 2017? What new advancements will change…

    Caitlynn Cush/ Scoopin Social EMail Content Blogging- 33 readers -
  • CMI’s report proves quality is key to content success

    … Here’s something I believe to be an absolute truth: Producing higher quality content is guaranteed to increase the success of your content marketing. Now I’m a journalist by profession, so I have a bias towards high-quality content. And obviously other factors are important, too, like a good strategy for amplification and distribution. But it’s…

    Lush Digitalin Content- 12 readers -
  • 10 useful tools for writing compelling content for SEO

    … Almost 93% of all online experiences begin with a search engine and 70% of the links that people click are organic.* Do you need more evidence that SEO is the way to go when it comes to boosting the popularity of your website and your brand? When it comes to inbound marketing, no other technique can deliver the same results. Writing SEO content…

    Search Engine Watch- 24 readers -
  • SEO Tactics: The Guide to Today’s On-Page Quality Content

    … to shed some light on the criteria that allows on-page content to be classified as "quality content," as well as some common mistakes that come along with a sometimes imperceptive attempt to optimize your web pages. Composition & Structure It’s important to note the spectrum of quality guidelines that Google takes into consideration when evaluating…

    ROI Factor Blogin SEO Content Google- 23 readers -
  • 5 Powerful Forces in the SEO Battle

    … and Quality Before jumping into content quality and length, here’s a quick case study on how content length directly influences rankings. It is important now, and going forward, that more emphasis is put into creating the best content. Google has been shifting toward providing only the best results within the SERP’s and the recent Panda 4.0 updates were…

    Rizvan Ullah/ John Chow dot Comin Social SEO Blogging- 19 readers -
  • Quality vs Quantity Content: The ROI on Writing Less

    … Last night I spoke at an amazing private event for the top public relations and marketing professionals in New York City, put on by Meltwater for their clients. I discussed, in depth, how big data is impacting the customer journey and how it impacts our content strategies online. The talk was so popular that we’re following it up with a full…

    Douglas Karr/ Marketing Technology Blogin Content- 11 readers -
  • Google Continues To Attack Low Quality Content With Phantom Update

    … It’s harder than ever to be a content producer after Google’s “Phantom Update.” A tweak to the search algorithm changed the way businesses are thinking about their blogs. While it’s not directly related to Panda or Penguin, the goal of the update and its effect on SEO is still the same – Google is putting a large focus on quality content in its…

    ZOG Digital Blogin SEO Content Google- 14 readers -
  • Stop Wasting Your Time Listening to the Content Marketing Echo-Chamber

    … as a marketing ploy to make traditional writers and journalist appear more valuable to content marketing efforts than marketers turned content producers. It’s a self-serving myth for them. 4. WTF is Growth Hacking? Since when did we decide to rebrand the phrase “Internet marketing”? Seriously, this is ridiculous. Some would argue that it’s really…

    Chad Pollitt/ Relevancein Content- 27 readers -
  • Publishers Reveal How Marketers Can Earn Media Coverage

    … Earned Media, Media Relations, Relationship Building There’s a lot of talk about how the rise of content marketing is impacting, well… marketers. Less addressed? The impact on publishers, our partners of necessity in the branded content boom, and what happens when we pitch them tons of stories without really thinking first. There’s little…

    Kelsey Libert/ Relevancein Social How To's- 39 readers -
  • Establishing Your Blog as a Learning Center for Content Marketing Success

    … marketing is about building trust with your audience and establishing yourself as a leader within the industry. In order to effectively reach your audience and build trust, you must break through the noise and help your audience by publishing high-quality educational and useful content. Think about this common scenario: When you have a question…

    Arnie Kuenn/ Relevancein Content- 37 readers -
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