Quick-Serve Restaurants

A fast food restaurant, also known as a quick service restaurant (QSR) within the industry, is a specific type of restaurant characterized both by its fast food cuisine and by minimal table service. Food served in fast food restaurants typically caters to a "meat-sweet diet" and is offered from a limited menu; is cooked in bulk in advance and kept hot; is finished and packaged to order; and is usually available ready to take away, though seating may be provided. Fast food restaurants are typically part of a restaurant chain or franchise operation, which provisions standardized ingredients and/or partially prepared foods and supplies to each restaurant through controlled supply channels.
Posts about Quick-Serve Restaurants
    • Brian Monahan Joins Pinterest as Head of Vertical Strategy

      Pinterest went shopping at Walmart.com and came away with a new head of vertical strategy. Brian Monahan joined the social network in that role, after serving as head of marketing for the retail giant’s online presence. Monahan is tasked with developing and managing marketing programs to increase awareness, enhance adoption and drive revenue growth in verticals including cons ...

      David Cohen/ Inside Facebookin Social- 8 readers -
  • Snapchat Is Tearing Up the Social Media ROI Rulebook (and That’s Good)

    … that post, you can easily calculate your ROI. For quick-serve restaurants and fast-moving-consumer-goods brands, where transactions happen offline and digital advertising budgets are dwarfed by offline advertising and sponsorships, attributing spend on social media to sales is virtually impossible–no matter how much data you can access. It’s…

    AllFacebookin Facebook Twitter- 18 readers -
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