Rainbows

  • Rainbow Connection: Should Your Brand Jump for Social Change?

    … consumers of your brand–are lining up behind big causes. Large-scale changes that used to take decades now can happen in just a few years (and, if Taylor Swift gets involved, change can happen in a few hours). While big brands certainly have both the means and the need to stay on top of these evocative current events and be responsive to the market…

    AllFacebookin Social- 12 readers -
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