Randy Nelson

  • Pokemon Go’s Halloween Event Increased Revenue By 133%

    … To celebrate Halloween, Niantic released the first in-game event in popular mobile game Pokemon Go and, according to data from application store optimization company Sensor Tower, the event was a success. The event gave users an increased chance of finding “spooky” Pokemon, and it also gave users more Pokemon candy for completing three actions…

    AllTwitter- 10 readers -
  • Report: Each U.S. iPhone User Spent $35 on Apps Last Year

    …, on average, per device. Photo and video apps came in second place, with an average of 3.4 app downloads per device. Games also accounted for the majority of the average per-device revenue last year, at $25. Music apps came in second place, accounting for $3.40 of the total average per-device revenue. In a blog post, Randy Nelson, head of mobile…

    AllTwitter- 10 readers -
  • The Apps Awaken: Star Wars Film Drove Revenue to Series’ iOS Apps

    … and December 12. Combined downloads for the apps reached 566,000 on December 19, up 193 percent from the 193,000 average downloads on the two preceding Saturdays. In a blog post, Randy Nelson, content manager at Sensor Tower, commented: There’s no doubting that the estimated $350 million marketing budget for “The Force Awakens” has played…

    Inside Facebook- 11 readers -
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