Randy Nelson

  • Pokemon Go’s Halloween Event Increased Revenue By 133%

    …: capturing Pokemon, transferring Pokemon to the professor and walking with their Buddy Pokemon. According to Sensor Tower, the event, which ran from Oct. 26 through Nov. 1, increased in-app purchase revenue in the game by approximately 133 percent, or 2.3 times, worldwide in its first five days. Sensor Tower said the game earned approximately…

    AllTwitter- 17 readers -
  • Report: Each U.S. iPhone User Spent $35 on Apps Last Year

    …, on average, per device. Photo and video apps came in second place, with an average of 3.4 app downloads per device. Games also accounted for the majority of the average per-device revenue last year, at $25. Music apps came in second place, accounting for $3.40 of the total average per-device revenue. In a blog post, Randy Nelson, head of mobile…

    AllTwitter- 16 readers -
  • The Apps Awaken: Star Wars Film Drove Revenue to Series’ iOS Apps

    … and December 12. Combined downloads for the apps reached 566,000 on December 19, up 193 percent from the 193,000 average downloads on the two preceding Saturdays. In a blog post, Randy Nelson, content manager at Sensor Tower, commented: There’s no doubting that the estimated $350 million marketing budget for “The Force Awakens” has played…

    Inside Facebook- 15 readers -
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