Randy Nelson

  • Pokemon Go’s Halloween Event Increased Revenue By 133%

    … five days the previous week” was $2 million. Finally, Sensor Tower said the game’s daily revenue on the second day of the Halloween event was its highest daily revenue “since mid-September.” In a blog post, Randy Nelson, head of mobile insights at Sensor Tower, commented: What’s important to point out is that Niantic didn’t need to add any new…

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  • Report: Each U.S. iPhone User Spent $35 on Apps Last Year

    …, on average, per device. Photo and video apps came in second place, with an average of 3.4 app downloads per device. Games also accounted for the majority of the average per-device revenue last year, at $25. Music apps came in second place, accounting for $3.40 of the total average per-device revenue. In a blog post, Randy Nelson, head of mobile…

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