Ravelry is a free social networking service, beta-launched in May 2007. It functions as an organizational tool for a variety of fiber arts including knitting, crocheting, spinning, and weaving. Members share projects, ideas, and their collection of yarn, fiber, and tools via various components. As of February 27, 2014, Ravelry had over 4 million members worldwide.
Posts about Ravelry
  • 3 No-Brainer Reasons To Curate Content

    …. Extend your content offering with curation to provide the 5 basic types of content customers seek. Case study: Ravelry Ravelry allows members to see other knitters’ creations based on a specific pattern. This form of content aggregation brings all of the information about a pattern together encouraging knitters to create more user generated…

    Heidi Cohen/ Heidi Cohenin Social Content- 27 readers -
  • 10 Small Business Marketing Lessons You Need Regardless of Size

    … must balance the cost of your time and resources to improve your product presentation with the net increase in price. Don’t spend more than you’ll recoup in profits. 6. Use packaging to distinguish your offering. Astute yarn vendors like Miss Babs monitor which patterns are popular with knitters on Ravelry, a knitting, crocheting, and spinning…

    Heidi Cohen/ Heidi Cohen- 21 readers -
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