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… abandonment email campaign. Time and Frequency Matters – Within 60 minutes of abandoning, you should be sending your first email. A second email should be sent within 24 hours. And a third email should be sent within three to 5 days. Sending up to three abandonment emails results in an average $8.21 return on investment. Consider Free Shipping…
This Valentine’s Day seems like an appropriate time to discuss every modern day marketer’s labor of love (and often biggest challenge) — attracting and converting the right audiences via mobile devices. Armed with stunning creative campaigns, brands, app marketers and their agencies prepare to captivate audience attention and establish an emotional connection in less than 15 seconds.