Reachlocal

  • These Are the 2016 Digital Trends Consumers Love (Infographic)

    … Consumer behavior is ever shifting as new technology and social networks become available. Whether it’s seasonal changes or network-based preferences, marketers need to be able to react appropriately and provide the experience users want. An infographic from ReachLocal examines the 2016 trends consumers love. Mobile is perhaps the biggest…

    AllTwitterin Social- 17 readers -
  • Company Culture Priorities for 2016

    … on couches in the office, and taking on random duties just to “get s*** done.” Some companies, including digital marketing company ReachLocal, began balancing that drive with non-work-focused activities and incentives. At ReachLocal, the HR department started taking notes on what its employees were doing, and then supporting the activities…

    Street Fight- 16 readers -
  • PerfectBanner: Testing, Optimization, and Automation for Banner Ads

    …, adzerk, Affiliator, appnexus, atlas by Facebook, bidtheatre, choozle, criteo, cxense, DataXu, Delta Projects, dime DSP, Double.net, Doubleclick by Google, egass, engage BDR, epom, EroAdvertising, exoClick, Flurry, HasOffers, Mads, MediaMath, mopub, myaffiliates, NetRefer, OpenX, Perfect Audience, Pointroll, Rakuten Marketing, ReachLocal, Revive, Sitescout, Sizmek, Smart Ad Server, SpecificMedia, theTradeDesk, Tradedoubler, TradeTracker, TrafficForce, Undertone, Voluum, Xaxis, and Zedo (with more coming). © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Display- 16 readers -
  • #SFSNYC Recap: 5 Key Takeaways from This Year’s Summit

    … to be all things to all people, but maintaining focus, especially in the early going, is vital. After all, being the best at one thing is challenging enough; being a market leader in everything…well, few can pull that off. The opening panel of the event, featuring ReachLocal CEO Sharon Rowlands, ShopKeep co-founder Jason Richelson, and Swipely CEO…

    Street Fightin Mobile- 14 readers -
  • 11 Luminaries You Don’t Want to Miss at Street Fight Summit New York 2015

    … of Repair.com and founder and CEO of SeniorChecked, acquired by Asurion in 2011. Spanos recently spoke with Street Fight about bringing technology to roadside assistance and ending AAA’s run as the dominant player in the industry. Satish Dharmaraj is managing director at Redpoint Ventures, a venture capital firm with investments in companies like Nextdoor…

    Street Fight- 15 readers -
  • How the Marketing of SMB Marketing Services is Evolving

    … a strictly sales-driven model. Another way to characterize the shift is that the sales process is more consultative than ever before. Providers have changed their positioning, strategic initiatives, and even job titles to emphasize they are in the business of helping and partnering with SMBs, rather than just selling to them. ReachLocal calls employees…

    Street Fightin Google How To's- 9 readers -
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