Reader Engagement

  • Your Expert Guide to Writing Awesomely Effective Headlines

    Every headline is clickbait. Is that controversial? Perhaps. A headlines integral purpose is to bait a click or provoke a reader’s interest and curiosity. The controversy in clickbaiting rises from low-quality content that doesnt fulfil the promise in the headlinebut Im going to assume your content is amazing, brilliant, flawless, timeless, a modern masterpiece.

    The Daily Egg- 17 readers -
  • 3 Questions to Ask When Developing Promotable Content

    When it comes to optimizing content marketing, there are a few things you can consider early on to increase your likelihood of success during promotion. If you publish content without considering it’s promotability during development, you’ve already severely hindered your outreach efforts. The research and development stages of content production are the ideal time to ensure yo ...

    Amy Bishop/ Relevance- 18 readers -
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