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…. It also helps to put a real face to the firm and it helps to build that client-lawyer relationship prior to them ever speaking. The video doesn’t even need to be very long to be effective. This firm posts a 3 minutes video and they film them using the new iPhone, so you don’t even need to invest in expensive equipment to get the message across. 6…
Over the past decade, the blog has morphed from a personal diary into the most dynamic element of a website. It, or a manifestation of it, now constitutes the core of every brand website in the world. Blogs have become so mainstream that creative types will do anything to avoid calling it a blog: "It's a magazine." "No, it's a newsroom." "Eureka, it's a journal!" People, listen up.