Real-Time Data

  • Introducing Behavioral Apps: An Evolution in Real-time, Consumer-led Marketing

    … Today’s consumers have seemingly endless choices, and a constant stream of new digital technology to influence how they buy. In order to survive, brands have to shift their strategies and adapt to a customer-led marketing model. Customer-led marketing is based on reading and reacting to real-time, sometimes implicit, signals from the customer…

    Movable Ink Blog- 12 readers -