Real-Time Marketing

  • Big Data is Pushing Marketing into Real-Time

    … Marketers have always sought to reach their customers at just the right moment – and to do so before their competitors. With the advent of the Internet and real-time analytics, the timeframe for being relevant to your customers is shrinking. Big Data is now making marketing even faster, more responsive, and more personal than ever before…

    Marketing Technology Blogin Twitter- 18 readers -
  • 6 Winning Social Media Tips for Sports Marketing Success

    … several hours, or even a few minutes, after a big play or important win to interact with fans on social media. The exciting game this season between the Denver Broncos and New England Patriots provided a great example of the power of social media to create buzz in real time. The last few minutes of the game were filled with big plays, with the Broncos…

    AllFacebookin Social- 14 readers -
  • The Social Significance Of Real-Time Marketing

    … ZOG Digital’s Michael Pasco discusses how brands can leverage real-time marketing to increase engagement from your brand’s social marketing strategy. This article was originally published by the Huffington Post. ——- For millennials, living in the moment isn’t possible without an Instagram post. Smartphones have revolutionized how people share…

    ZOG Digital Blog- 12 readers -
  • Why You Only Need Real-Time Digital Marketing Tools

    … digital marketing tools and solutions that it can be hard to grasp where to even begin shopping and evaluating, let alone making a purchase decision. Allow me to offer a starting point: For every tool that you’re going to purchase (even just to try), its output must be in real-time. There are two reasons for this real-time approach: 1. People…

    Asaf Rothem/ Relevancein Content- 21 readers -
  • 3 Free Twitter Tools for Killer Real-Time Marketing

    … Twitter is a unique and potentially valuable marketing channel for many reasons, not the least of which is its real-time nature. A Twitter timeline is never curated or sorted – users see every single tweet sent by the people and businesses they follow, as they are tweeted. Here are three tools, all of which are free or offer free trials…

    Lauren Dugan/ Inside Facebookin Social Twitter- 14 readers -
  • Here’s How Marketers Late To Mobile Game Can Still Win

    Many marketers aren’t functioning at the top of their mobile game, and they’re not likely to admit it. But it’s time to get hip, friends. Mobile adoption is increasing and there’s still time to get it right (assuming you’re not already) – and win. And here are some stats to frighten you into acting now! Recent research from PunchTab shows the \"global mobile wallet market is ...

    Mary C. Long/ Inside Facebook- 21 readers -
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