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… use Facebook’s targeting options—lookalike audiences, custom audiences, interests—to expand the potential audience for their ads. The new feature was described as follows: Very simply put, there is a sophisticated recommendation engine, which takes into consideration all information that Facebook gathers about signals common for people interested…
Paid Media, Shared Media Alright folks – it’s time for someone to say it. Your content promotion strategy is probably dependent on clickbait, and nobody likes it. In fact, everyone hates it, and it is ruining the online experience for all of us. As content marketers, we all know how critical content promotion is. Just because you write it doesn’t mean that they will read it.