• Not Every Content Strategy Needs a Story

      Stories are everywhere and I’m sick of it. Every social media app is trying to throw them in my face, every website is trying to lure me to their clickbait story, and now every brand wants to emotionally connect with me online. Please make it stop. Reasons Why I’m Growing Weary of Stories: Most people are terrible at telling stories. Most people aren’t seeking stories.

      Douglas Karr/ Marketing Technology Blog- 12 readers -
  • Business Growth: Recruiting for Cultural Fit

    … is whether someone is truly passionate about the role and the company. Jassal believes this characteristic is the greatest indicator of future success. It ultimately benefits everyone involved: Recruiting candidates really is a two way process that should benefit both the candidate and the company hiring. Save The post Business Growth: Recruiting for Cultural Fit appeared first on GrowMap. …

    Chris Thompson/ Growmap- 15 readers -
  • Linked Learning: Loading Education 4.0?

    …’ LinkedIn profiles, rather than their personnel files, before important meetings. However, LinkedIn does not only have access to the résumés of individual users–it also tracks the recruitment, professional development and promotion practices of companies. In 2015, LinkedIn was already generating around 55 percent of its $1.5 billion in revenue…

    AllTwitterin YouTube- 19 readers -
  • What Skills do You Need in a Successful Inbound Marketing Team?

    … Estimated reading time: 6 minutes, 43 seconds Inbound marketing vs. content marketing: is there really a difference? According to Hubspot, yes there is a distinct difference. Although subtle, Hubspot argues that content is a subset of inbound marketing and therefore the two are not synonyms as many marketers believe. However, regardless…

    State of Digitalin Content- 20 readers -
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