• Facebook Begins Prefetching to Improve Mobile Site Speed

    … Facebook announced Wednesday that it will begin prefetching, or preloading advertiser sites, in order to boost its mobile performance and ease users’ frustration with slow load times. The social network also revealed in a Facebook for Business post that website landing page speed will become a factor in deciding which ads to show in order…

    David Cohen/ AllTwitterin Facebook- 11 readers -
  • Finally, It’s Time to Retire Your WWW

    … in ranking. Don’t Forget Webmasters One note on this, don’t forget to update your Site Settings on Google Webmasters to specify the preferred domain. Register both the www and non-www versions of your domain with Webmasters, then click the gear icon and select the non-www version. © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 7 readers -
  • Getting Bulk PA Data for 404s with URL Profiler

    … founders), I thought it’d be a good idea to throw it up as a quick blog post. The challenge – 404orama! I have a client who – despite only having a 1,000-page website – has over 5,000 404 (Page Not Found) errors associate with it. Over 5,000! (Pity it’s not over 9,000, otherwise I could use this. Anyhow…) The number is so high due to a variety of reasons…

    SEOnoin SEO- 16 readers -
  • Referrer spam in your analytics

    … engine results pages (SERPs). INTRODUCING, THE SEMALT BLOCKER (redirector)! Basically, if you are running your site on wordpress, then this plugin is for you! The guys at Firecask were good enough to dev this simple plugin that would redirect Semalt traffic away from your site to wherever you choose! Where to download the Semalt Referrer Blocker…

    RefuGeeks- 24 readers -
  • Why Google Dislikes Zombie Sub-Domains

    … redirect from a non-existent or miss-typed sub-domain to the appropriate URL (e.g. the root of the TLD). Figure 1.0 demonstrates how it would work properly if you want to redirect incorrect URLs to your main site (my preference): Here is where it can go ALL WRONG: In Figure 2.0 each zombie sub-domain creates another unique path to the same content…

    Ross Dunn/ The SEM Postin Google- 9 readers -
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