Referer Spam

Referrer spam (also known as log spam or referrer bombing) is a kind of spamdexing (spamming aimed at search engines). The technique involves making repeated web site requests using a fake referer URL to the site the spammer wishes to advertise. Sites that publish their access logs, including referer statistics, will then inadvertently link back to the spammer's site. These links will be indexed by search engines as they crawl the access logs.This benefits the spammer because the free link improves the spammer site's search engine ranking owing to link-counting algorithms that search engines use.
Posts about Referer Spam
  • Referrer spam in your analytics

    … reported data in Google Analytics. Understanding Referer Spam and How to Deal with it What is a referrer? The HTTP referrer is a HTTP header field that is sent when a browser goes from one page to another. When a user clicks a link, the user’s browser makes a request to the server that holds the desired web page. That request includes the HTTP…

    RefuGeeks- 24 readers -